{"id":105414,"date":"2026-11-05T00:19:26","date_gmt":"2026-11-04T22:19:26","guid":{"rendered":"https:\/\/twodots.gr\/?p=105414"},"modified":"2026-11-05T00:19:26","modified_gmt":"2026-11-04T22:19:26","slug":"george-hardie-branding-paratirisi-optiki-skepsi","status":"publish","type":"post","link":"https:\/\/twodots.gr\/hr\/george-hardie-branding-paratirisi-optiki-skepsi\/","title":{"rendered":"George Hardie: \u0161to je brendiranje nau\u010dilo iz pet desetlje\u0107a promatranja"},"content":{"rendered":"<p><strong>\u03a4\u03bf \u03b2\u03b1\u03c3\u03b9\u03ba\u03cc \u03bc\u03ac\u03b8\u03b7\u03bc\u03b1 \u03c4\u03bf\u03c5 George Hardie \u03b3\u03b9\u03b1 \u03c4\u03bf branding \u03b5\u03af\u03bd\u03b1\u03b9 \u03cc\u03c4\u03b9 \u03bc\u03b9\u03b1 \u03b4\u03b9\u03b1\u03c7\u03c1\u03bf\u03bd\u03b9\u03ba\u03ae \u03b5\u03b9\u03ba\u03cc\u03bd\u03b1 \u03b4\u03b5\u03bd \u03b1\u03c1\u03c7\u03af\u03b6\u03b5\u03b9 \u03b1\u03c0\u03cc \u03c4\u03bf \u03c3\u03c4\u03b9\u03bb, \u03b1\u03bb\u03bb\u03ac \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd \u03c0\u03c1\u03bf\u03c3\u03b5\u03ba\u03c4\u03b9\u03ba\u03ae \u03c0\u03b1\u03c1\u03b1\u03c4\u03ae\u03c1\u03b7\u03c3\u03b7 \u03ba\u03b1\u03b9 \u03c4\u03b7 \u03c3\u03b1\u03c6\u03ae \u03b5\u03c0\u03b9\u03bb\u03bf\u03b3\u03ae.<\/strong> \u0397 \u03ad\u03ba\u03b8\u03b5\u03c3\u03b7 <em>George Hardie: Archaeology in Observation<\/em> \u03ad\u03c6\u03b5\u03c1\u03b5 \u03b4\u03af\u03c0\u03bb\u03b1 \u03c3\u03b5 \u03b5\u03bc\u03b2\u03bb\u03b7\u03bc\u03b1\u03c4\u03b9\u03ba\u03ac \u03ad\u03c1\u03b3\u03b1 \u03c0\u03c1\u03ce\u03b9\u03bc\u03b1 \u03c3\u03c7\u03ad\u03b4\u03b9\u03b1, \u03c0\u03c1\u03bf\u03c3\u03c9\u03c0\u03b9\u03ba\u03ac \u03b1\u03bd\u03c4\u03b9\u03ba\u03b5\u03af\u03bc\u03b5\u03bd\u03b1 \u03ba\u03b1\u03b9 \u03c0\u03b5\u03b9\u03c1\u03ac\u03bc\u03b1\u03c4\u03b1 \u03c0\u03ad\u03bd\u03c4\u03b5 \u03b4\u03b5\u03ba\u03b1\u03b5\u03c4\u03b9\u03ce\u03bd. \u0388\u03c4\u03c3\u03b9 \u03b1\u03c0\u03bf\u03ba\u03b1\u03bb\u03cd\u03c0\u03c4\u03b5\u03b9 \u03bc\u03b9\u03b1 \u03bc\u03ad\u03b8\u03bf\u03b4\u03bf \u03c7\u03c1\u03ae\u03c3\u03b9\u03bc\u03b7 \u03b3\u03b9\u03b1 \u03ba\u03ac\u03b8\u03b5 brand: \u03ad\u03c1\u03b5\u03c5\u03bd\u03b1 \u03c4\u03bf\u03c5 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03bf\u03cd \u03ba\u03cc\u03c3\u03bc\u03bf\u03c5, \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03b9\u03ba\u03bf\u03af \u03c0\u03b5\u03c1\u03b9\u03bf\u03c1\u03b9\u03c3\u03bc\u03bf\u03af, \u03ad\u03bb\u03b5\u03b3\u03c7\u03bf\u03c2 \u03c4\u03b7\u03c2 \u03c3\u03cd\u03bd\u03b8\u03b5\u03c3\u03b7\u03c2 \u03ba\u03b1\u03b9 \u03bc\u03b5\u03c4\u03b1\u03c4\u03c1\u03bf\u03c0\u03ae \u03bc\u03b9\u03b1\u03c2 \u03c3\u03cd\u03bd\u03b8\u03b5\u03c4\u03b7\u03c2 \u03b9\u03b4\u03ad\u03b1\u03c2 \u03c3\u03b5 \u03c3\u03cd\u03bc\u03b2\u03bf\u03bb\u03bf \u03c0\u03bf\u03c5 \u03b8\u03c5\u03bc\u03ac\u03c4\u03b1\u03b9 \u03c4\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc.<\/p>\n<p>\u03a4\u03bf \u03c0\u03c1\u03af\u03c3\u03bc\u03b1 \u03c4\u03bf\u03c5 <em>The Dark Side of the Moon<\/em> \u03b5\u03af\u03bd\u03b1\u03b9 \u03c4\u03bf \u03c0\u03b9\u03bf \u03b3\u03bd\u03c9\u03c3\u03c4\u03cc \u03b1\u03c0\u03bf\u03c4\u03ad\u03bb\u03b5\u03c3\u03bc\u03b1 \u03b1\u03c5\u03c4\u03ae\u03c2 \u03c4\u03b7\u03c2 \u03bc\u03b5\u03b8\u03cc\u03b4\u03bf\u03c5, \u03cc\u03c7\u03b9 \u03cc\u03bc\u03c9\u03c2 \u03c4\u03bf \u03bc\u03cc\u03bd\u03bf. \u0397 \u03b4\u03b1\u03ba\u03c4\u03c5\u03bb\u03bf\u03bc\u03c0\u03bf\u03b3\u03b9\u03ac <em>This is a Forest<\/em>, \u03b7 \u03bc\u03b5\u03bb\u03ad\u03c4\u03b7 \u03b1\u03bd\u03c4\u03b9\u03ba\u03b5\u03b9\u03bc\u03ad\u03bd\u03c9\u03bd \u03c3\u03c4\u03bf <em>Colour Separation<\/em>, \u03c4\u03bf \u03b3\u03bb\u03c5\u03c0\u03c4\u03cc <em>Dodo<\/em> i <em>The British Leaving India<\/em> \u03b4\u03b5\u03af\u03c7\u03bd\u03bf\u03c5\u03bd \u03cc\u03c4\u03b9 \u03b7 \u03bf\u03c0\u03c4\u03b9\u03ba\u03ae \u03c3\u03c5\u03bd\u03ad\u03c0\u03b5\u03b9\u03b1 \u03b4\u03b5\u03bd \u03b1\u03c0\u03b1\u03b9\u03c4\u03b5\u03af \u03b5\u03c0\u03b1\u03bd\u03ac\u03bb\u03b7\u03c8\u03b7 \u03c4\u03bf\u03c5 \u03af\u03b4\u03b9\u03bf\u03c5 \u03c4\u03b5\u03c7\u03bd\u03ac\u03c3\u03bc\u03b1\u03c4\u03bf\u03c2. \u0391\u03c0\u03b1\u03b9\u03c4\u03b5\u03af \u03c3\u03c4\u03b1\u03b8\u03b5\u03c1\u03ae \u03c0\u03bf\u03b9\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c3\u03ba\u03ad\u03c8\u03b7\u03c2 \u03b1\u03c0\u03ad\u03bd\u03b1\u03bd\u03c4\u03b9 \u03c3\u03b5 \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03b5\u03c4\u03b9\u03ba\u03ac \u03c0\u03c1\u03bf\u03b2\u03bb\u03ae\u03bc\u03b1\u03c4\u03b1.<\/p>\n<div class=\"td-article-toc\">\n<div class=\"td-toc-title\">Sadr\u017eaj<\/div>\n<ul>\n<li><a href=\"#methodos-branding\">\u0393\u03b9\u03b1\u03c4\u03af \u03b7 \u03bc\u03ad\u03b8\u03bf\u03b4\u03bf\u03c2 \u03ad\u03c7\u03b5\u03b9 \u03bc\u03b5\u03b3\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b7 \u03b1\u03be\u03af\u03b1 \u03b1\u03c0\u03cc \u03c4\u03bf \u03c3\u03c4\u03b9\u03bb<\/a><\/li>\n<li><a href=\"#kariera-methodos\">\u03a0\u03ad\u03c1\u03b1 \u03b1\u03c0\u03cc \u03c4\u03bf \u03b4\u03b9\u03ac\u03c3\u03b7\u03bc\u03bf \u03c0\u03c1\u03af\u03c3\u03bc\u03b1<\/a><\/li>\n<li><a href=\"#dark-side-aplotita\">Dark Side of the Moon: \u03b7 \u03b1\u03c0\u03bb\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c9\u03c2 \u03b3\u03bd\u03ce\u03c3\u03b7<\/a><\/li>\n<li><a href=\"#this-is-a-forest\">This is a Forest: \u03b7 \u03c0\u03b1\u03c1\u03b1\u03c4\u03ae\u03c1\u03b7\u03c3\u03b7 \u03c0\u03c1\u03bf\u03b7\u03b3\u03b5\u03af\u03c4\u03b1\u03b9 \u03c4\u03b7\u03c2 \u03c4\u03b5\u03c7\u03bd\u03b9\u03ba\u03ae\u03c2<\/a><\/li>\n<li><a href=\"#colour-separation\">Colour Separation: \u03c4\u03bf \u03c0\u03c1\u03bf\u03c3\u03c9\u03c0\u03b9\u03ba\u03cc \u03b1\u03c1\u03c7\u03b5\u03af\u03bf \u03c9\u03c2 \u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03bf<\/a><\/li>\n<li><a href=\"#dodo-peiramatismos\">Dodo: \u03c0\u03b5\u03b9\u03c1\u03b1\u03bc\u03b1\u03c4\u03b9\u03c3\u03bc\u03cc\u03c2 \u03c7\u03c9\u03c1\u03af\u03c2 brief<\/a><\/li>\n<li><a href=\"#british-leaving-india\">The British Leaving India: \u03c0\u03bb\u03b1\u03af\u03c3\u03b9\u03bf \u03ba\u03b1\u03b9 \u03c3\u03cd\u03bc\u03b2\u03bf\u03bb\u03b1<\/a><\/li>\n<li><a href=\"#archaiologia-redesign\">\u0397 \u03b5\u03c0\u03b9\u03bc\u03ad\u03bb\u03b5\u03b9\u03b1 \u03c9\u03c2 \u03b1\u03c1\u03c7\u03b1\u03b9\u03bf\u03bb\u03bf\u03b3\u03af\u03b1 \u03b5\u03bd\u03cc\u03c2 brand<\/a><\/li>\n<li><a href=\"#workflow-brand-audit\">\u0388\u03be\u03b9 \u03b2\u03ae\u03bc\u03b1\u03c4\u03b1 \u03b3\u03b9\u03b1 brand audit \u03c0\u03b1\u03c1\u03b1\u03c4\u03ae\u03c1\u03b7\u03c3\u03b7\u03c2<\/a><\/li>\n<li><a href=\"#ti-kratoun-omades\">\u03a4\u03b9 \u03ba\u03c1\u03b1\u03c4\u03bf\u03cd\u03bd \u03c3\u03ae\u03bc\u03b5\u03c1\u03b1 \u03bf\u03b9 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03b9\u03ba\u03ad\u03c2 \u03bf\u03bc\u03ac\u03b4\u03b5\u03c2<\/a><\/li>\n<\/ul>\n<\/div>\n<h2 id=\"methodos-branding\">\u0393\u03b9\u03b1\u03c4\u03af \u03b7 \u03bc\u03ad\u03b8\u03bf\u03b4\u03bf\u03c2 \u03ad\u03c7\u03b5\u03b9 \u03bc\u03b5\u03b3\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b7 \u03b1\u03be\u03af\u03b1 \u03b1\u03c0\u03cc \u03c4\u03bf \u03c3\u03c4\u03b9\u03bb<\/h2>\n<p>\u0388\u03bd\u03b1 brand \u03c7\u03c1\u03b5\u03b9\u03ac\u03b6\u03b5\u03c4\u03b1\u03b9 \u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03bd\u03b1\u03b3\u03bd\u03c9\u03c1\u03af\u03c3\u03b9\u03bc\u03bf \u03c7\u03c9\u03c1\u03af\u03c2 \u03bd\u03b1 \u03c0\u03b1\u03b3\u03b9\u03b4\u03b5\u03cd\u03b5\u03c4\u03b1\u03b9 \u03c3\u03b5 \u03bc\u03af\u03b1 \u03bc\u03cc\u03bd\u03bf \u03c6\u03cc\u03c1\u03bc\u03b1. \u0397 \u03b4\u03b9\u03b1\u03b4\u03c1\u03bf\u03bc\u03ae \u03c4\u03bf\u03c5 Hardie \u03c0\u03c1\u03bf\u03c3\u03c6\u03ad\u03c1\u03b5\u03b9 \u03bc\u03b9\u03b1 \u03ba\u03b1\u03b8\u03b1\u03c1\u03ae \u03b4\u03b9\u03ac\u03ba\u03c1\u03b9\u03c3\u03b7: \u03ac\u03bb\u03bb\u03bf \u03b7 \u03b5\u03c0\u03b9\u03c6\u03b1\u03bd\u03b5\u03b9\u03b1\u03ba\u03ae \u03b5\u03c0\u03b1\u03bd\u03ac\u03bb\u03b7\u03c8\u03b7 \u03c7\u03c1\u03c9\u03bc\u03ac\u03c4\u03c9\u03bd \u03ba\u03b1\u03b9 \u03c3\u03c7\u03b7\u03bc\u03ac\u03c4\u03c9\u03bd \u03ba\u03b1\u03b9 \u03ac\u03bb\u03bb\u03bf \u03b7 \u03c3\u03c5\u03bd\u03b5\u03c0\u03ae\u03c2 \u03b4\u03b9\u03b1\u03b4\u03b9\u03ba\u03b1\u03c3\u03af\u03b1 \u03bc\u03b5 \u03c4\u03b7\u03bd \u03bf\u03c0\u03bf\u03af\u03b1 \u03bc\u03b9\u03b1 \u03bf\u03bc\u03ac\u03b4\u03b1 \u03c0\u03b1\u03c1\u03b1\u03c4\u03b7\u03c1\u03b5\u03af, \u03b5\u03c0\u03b9\u03bb\u03ad\u03b3\u03b5\u03b9 \u03ba\u03b1\u03b9 \u03bf\u03c1\u03b3\u03b1\u03bd\u03ce\u03bd\u03b5\u03b9 \u03c5\u03bb\u03b9\u03ba\u03cc. \u0397 \u03b4\u03b5\u03cd\u03c4\u03b5\u03c1\u03b7 \u03c0\u03b1\u03c1\u03ac\u03b3\u03b5\u03b9 \u03c4\u03b1\u03c5\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c0\u03bf\u03c5 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03b5\u03be\u03b5\u03bb\u03af\u03c3\u03c3\u03b5\u03c4\u03b1\u03b9 \u03c7\u03c9\u03c1\u03af\u03c2 \u03bd\u03b1 \u03c7\u03ac\u03bd\u03b5\u03b9 \u03c4\u03bf\u03bd \u03c7\u03b1\u03c1\u03b1\u03ba\u03c4\u03ae\u03c1\u03b1 \u03c4\u03b7\u03c2.<\/p>\n<p>\u0391\u03c5\u03c4\u03cc \u03b5\u03be\u03b7\u03b3\u03b5\u03af \u03b3\u03b9\u03b1\u03c4\u03af \u03ad\u03bd\u03b1 \u03ce\u03c1\u03b9\u03bc\u03bf \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03b9\u03ba\u03cc \u03c3\u03cd\u03c3\u03c4\u03b7\u03bc\u03b1 \u03b4\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03c0\u03bb\u03ce\u03c2 \u03ad\u03bd\u03b1 moodboard. \u03a3\u03c5\u03bd\u03b4\u03ad\u03b5\u03b9 \u03c4\u03bf \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd, \u03c4\u03b7\u03bd \u03b9\u03c3\u03c4\u03bf\u03c1\u03af\u03b1, \u03c4\u03b7 \u03b3\u03bb\u03ce\u03c3\u03c3\u03b1 \u03c4\u03bf\u03c5 \u03ba\u03bf\u03b9\u03bd\u03bf\u03cd, \u03c4\u03b1 \u03c5\u03bb\u03b9\u03ba\u03ac \u03ba\u03b1\u03b9 \u03c4\u03bf\u03c5\u03c2 \u03c0\u03b5\u03c1\u03b9\u03bf\u03c1\u03b9\u03c3\u03bc\u03bf\u03cd\u03c2 \u03c4\u03bf\u03c5 \u03bc\u03ad\u03c3\u03bf\u03c5. \u0397 \u03af\u03b4\u03b9\u03b1 \u03bb\u03bf\u03b3\u03b9\u03ba\u03ae \u03b5\u03bc\u03c6\u03b1\u03bd\u03af\u03b6\u03b5\u03c4\u03b1\u03b9 \u03c3\u03b5 \u03c3\u03cd\u03b3\u03c7\u03c1\u03bf\u03bd\u03b1 \u03c0\u03b1\u03c1\u03b1\u03b4\u03b5\u03af\u03b3\u03bc\u03b1\u03c4\u03b1 \u03cc\u03c0\u03c9\u03c2 \u03c4\u03bf <a href=\"https:\/\/twodots.gr\/hull-maritime-museum-branding-politistiki-klironomia-empeiria\/\">branding \u03c4\u03bf\u03c5 Hull Maritime Museum<\/a>, \u03cc\u03c0\u03bf\u03c5 \u03b7 \u03c0\u03bf\u03bb\u03b9\u03c4\u03b9\u03c3\u03c4\u03b9\u03ba\u03ae \u03ba\u03bb\u03b7\u03c1\u03bf\u03bd\u03bf\u03bc\u03b9\u03ac \u03b1\u03c0\u03bf\u03ba\u03c4\u03ac \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03b9\u03ba\u03cc \u03c1\u03cc\u03bb\u03bf \u03c3\u03c4\u03b7\u03bd \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1 \u03b1\u03bd\u03c4\u03af \u03bd\u03b1 \u03bc\u03ad\u03bd\u03b5\u03b9 \u03b4\u03b9\u03b1\u03ba\u03bf\u03c3\u03bc\u03b7\u03c4\u03b9\u03ba\u03ae \u03b1\u03bd\u03b1\u03c6\u03bf\u03c1\u03ac.<\/p>\n<div class=\"td-comparison-cards\">\n<article class=\"td-platform-card\">\n<h3>\u0391\u03b9\u03c3\u03b8\u03b7\u03c4\u03b9\u03ba\u03cc \u03c4\u03ad\u03c7\u03bd\u03b1\u03c3\u03bc\u03b1<\/h3>\n<p>\u0395\u03c0\u03b1\u03bd\u03b1\u03bb\u03b1\u03bc\u03b2\u03ac\u03bd\u03b5\u03b9 \u03bc\u03b9\u03b1 \u03bf\u03c0\u03c4\u03b9\u03ba\u03ae \u03bb\u03cd\u03c3\u03b7 \u03b5\u03c0\u03b5\u03b9\u03b4\u03ae \u03ad\u03b3\u03b9\u03bd\u03b5 \u03b1\u03bd\u03b1\u03b3\u03bd\u03c9\u03c1\u03af\u03c3\u03b9\u03bc\u03b7, \u03b1\u03ba\u03cc\u03bc\u03b7 \u03ba\u03b9 \u03cc\u03c4\u03b1\u03bd \u03b4\u03b5\u03bd \u03b5\u03be\u03b7\u03b3\u03b5\u03af \u03c4\u03bf \u03bd\u03ad\u03bf \u03b8\u03ad\u03bc\u03b1 \u03ae \u03c4\u03bf \u03bd\u03ad\u03bf \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd.<\/p>\n<div class=\"td-badge-row\"><span class=\"td-badge\">\u0395\u03c0\u03b9\u03c6\u03ac\u03bd\u03b5\u03b9\u03b1<\/span><span class=\"td-badge\">\u0393\u03c1\u03ae\u03b3\u03bf\u03c1\u03b7 \u03ba\u03cc\u03c0\u03c9\u03c3\u03b7<\/span><\/div>\n<\/article>\n<article class=\"td-platform-card td-platform-card--navy\">\n<h3>\u039c\u03ad\u03b8\u03bf\u03b4\u03bf\u03c2 \u03c0\u03b1\u03c1\u03b1\u03c4\u03ae\u03c1\u03b7\u03c3\u03b7\u03c2<\/h3>\n<p>\u039e\u03b5\u03ba\u03b9\u03bd\u03ac \u03b1\u03c0\u03cc \u03c4\u03bf \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc \u03b1\u03bd\u03c4\u03b9\u03ba\u03b5\u03af\u03bc\u03b5\u03bd\u03bf, \u03c4\u03bf \u03c0\u03bb\u03b1\u03af\u03c3\u03b9\u03bf \u03ba\u03b1\u03b9 \u03c4\u03bf\u03bd \u03c0\u03b5\u03c1\u03b9\u03bf\u03c1\u03b9\u03c3\u03bc\u03cc \u03ba\u03b1\u03b9 \u03b1\u03bd\u03b1\u03b6\u03b7\u03c4\u03ac \u03c0\u03bf\u03b9\u03b1 \u03c3\u03c7\u03ad\u03c3\u03b7 \u03b1\u03be\u03af\u03b6\u03b5\u03b9 \u03bd\u03b1 \u03b3\u03af\u03bd\u03b5\u03b9 \u03b5\u03b9\u03ba\u03cc\u03bd\u03b1.<\/p>\n<div class=\"td-badge-row\"><span class=\"td-badge\">Istra\u017eivanje<\/span><span class=\"td-badge\">\u039a\u03b1\u03b8\u03b1\u03c1\u03ae \u03b5\u03c0\u03b9\u03bb\u03bf\u03b3\u03ae<\/span><\/div>\n<\/article>\n<article class=\"td-platform-card\">\n<h3>\u0396\u03c9\u03bd\u03c4\u03b1\u03bd\u03cc brand system<\/h3>\n<p>\u039c\u03b5\u03c4\u03b1\u03c4\u03c1\u03ad\u03c0\u03b5\u03b9 \u03c4\u03b7 \u03bc\u03ad\u03b8\u03bf\u03b4\u03bf \u03c3\u03b5 \u03ba\u03b1\u03bd\u03cc\u03bd\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03bc\u03c0\u03bf\u03c1\u03bf\u03cd\u03bd \u03bd\u03b1 \u03b5\u03c6\u03b1\u03c1\u03bc\u03bf\u03c3\u03c4\u03bf\u03cd\u03bd \u03c3\u03b5 \u03c3\u03c5\u03c3\u03ba\u03b5\u03c5\u03b1\u03c3\u03af\u03b1, \u03b9\u03c3\u03c4\u03bf\u03c3\u03b5\u03bb\u03af\u03b4\u03b1, \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b1 \u03ba\u03b1\u03b9 \u03b5\u03be\u03c5\u03c0\u03b7\u03c1\u03ad\u03c4\u03b7\u03c3\u03b7 \u03c7\u03c9\u03c1\u03af\u03c2 \u03bc\u03b7\u03c7\u03b1\u03bd\u03b9\u03ba\u03ae \u03b1\u03bd\u03c4\u03b9\u03b3\u03c1\u03b1\u03c6\u03ae.<\/p>\n<div class=\"td-badge-row\"><span class=\"td-badge\">\u03a3\u03c5\u03bd\u03ad\u03c0\u03b5\u03b9\u03b1<\/span><span class=\"td-badge\">\u03a0\u03c1\u03bf\u03c3\u03b1\u03c1\u03bc\u03bf\u03b3\u03ae<\/span><\/div>\n<\/article>\n<\/div>\n<h2 id=\"kariera-methodos\">\u03a0\u03ad\u03c1\u03b1 \u03b1\u03c0\u03cc \u03c4\u03bf \u03b4\u03b9\u03ac\u03c3\u03b7\u03bc\u03bf \u03c0\u03c1\u03af\u03c3\u03bc\u03b1: \u03bc\u03b9\u03b1 \u03ba\u03b1\u03c1\u03b9\u03ad\u03c1\u03b1 \u03b2\u03b1\u03c3\u03b9\u03c3\u03bc\u03ad\u03bd\u03b7 \u03c3\u03c4\u03b7 \u03bc\u03ad\u03b8\u03bf\u03b4\u03bf<\/h2>\n<p>\u039f George Hardie \u03b5\u03af\u03bd\u03b1\u03b9 \u0392\u03c1\u03b5\u03c4\u03b1\u03bd\u03cc\u03c2 illustrator, graphic designer \u03ba\u03b1\u03b9 \u03b5\u03ba\u03c0\u03b1\u03b9\u03b4\u03b5\u03c5\u03c4\u03b9\u03ba\u03cc\u03c2. \u0388\u03b3\u03b9\u03bd\u03b5 \u03b5\u03c5\u03c1\u03cd\u03c4\u03b5\u03c1\u03b1 \u03b3\u03bd\u03c9\u03c3\u03c4\u03cc\u03c2 \u03bc\u03ad\u03c3\u03b1 \u03b1\u03c0\u03cc \u03c4\u03b7 \u03c3\u03c5\u03bd\u03b5\u03c1\u03b3\u03b1\u03c3\u03af\u03b1 \u03c4\u03bf\u03c5 \u03bc\u03b5 \u03c4\u03bf Hipgnosis \u03ba\u03b1\u03b9 \u03c4\u03b7 \u03bc\u03bf\u03c5\u03c3\u03b9\u03ba\u03ae \u03b2\u03b9\u03bf\u03bc\u03b7\u03c7\u03b1\u03bd\u03af\u03b1 \u03b1\u03c0\u03cc \u03c4\u03b7 \u03b4\u03b5\u03ba\u03b1\u03b5\u03c4\u03af\u03b1 \u03c4\u03bf\u03c5 1960 \u03ad\u03c9\u03c2 \u03c4\u03b7 \u03b4\u03b5\u03ba\u03b1\u03b5\u03c4\u03af\u03b1 \u03c4\u03bf\u03c5 1980. \u03a4\u03bf \u03b1\u03c1\u03c7\u03b5\u03af\u03bf \u03c4\u03bf\u03c5 University of Brighton \u03ba\u03b1\u03c4\u03b1\u03b3\u03c1\u03ac\u03c6\u03b5\u03b9 \u03b4\u03bf\u03c5\u03bb\u03b5\u03b9\u03ad\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03bf\u03c5\u03c2 Led Zeppelin, Pink Floyd, 10cc \u03ba\u03b1\u03b9 Black Sabbath, \u03b1\u03bb\u03bb\u03ac \u03ba\u03b1\u03b9 \u03bc\u03b9\u03b1 \u03c0\u03bf\u03bb\u03cd \u03b5\u03c5\u03c1\u03cd\u03c4\u03b5\u03c1\u03b7 \u03c0\u03c1\u03b1\u03ba\u03c4\u03b9\u03ba\u03ae \u03c3\u03b5 \u03b5\u03ba\u03b4\u03cc\u03c3\u03b5\u03b9\u03c2, \u03b3\u03c1\u03b1\u03bc\u03bc\u03b1\u03c4\u03cc\u03c3\u03b7\u03bc\u03b1, \u03b1\u03c5\u03c4\u03bf\u03b5\u03ba\u03b4\u03cc\u03c3\u03b5\u03b9\u03c2 \u03ba\u03b1\u03b9 \u03b4\u03b9\u03b4\u03b1\u03c3\u03ba\u03b1\u03bb\u03af\u03b1.<\/p>\n<p>\u0397 \u03ad\u03ba\u03b8\u03b5\u03c3\u03b7 \u03c3\u03c4\u03bf Wiedemann Lampe Gallery \u03c4\u03bf\u03c5 \u039b\u03bf\u03bd\u03b4\u03af\u03bd\u03bf\u03c5 \u03bf\u03c1\u03b3\u03b1\u03bd\u03ce\u03b8\u03b7\u03ba\u03b5 \u03c3\u03b5 \u03c4\u03ad\u03c3\u03c3\u03b5\u03c1\u03b9\u03c2 \u03b8\u03b5\u03bc\u03b1\u03c4\u03b9\u03ba\u03ad\u03c2 \u03b5\u03bd\u03cc\u03c4\u03b7\u03c4\u03b5\u03c2: \u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03af\u03b1, \u03c6\u03cd\u03c3\u03b7, \u03b2\u03b9\u03b2\u03bb\u03af\u03b1 \u03ba\u03b1\u03b9 \u03bc\u03bf\u03c5\u03c3\u03b9\u03ba\u03ae. \u039f \u03c3\u03c5\u03bd\u03b9\u03b4\u03c1\u03c5\u03c4\u03ae\u03c2 \u03c4\u03bf\u03c5 studio Benji Wiedemann \u03b5\u03c0\u03b9\u03c3\u03ba\u03ad\u03c6\u03b8\u03b7\u03ba\u03b5 \u03c4\u03bf\u03bd Hardie \u03c3\u03c4\u03bf West Sussex, \u03bc\u03b5\u03bb\u03ad\u03c4\u03b7\u03c3\u03b5 \u03c4\u03bf \u03c3\u03c0\u03af\u03c4\u03b9, \u03c4\u03bf\u03bd \u03ba\u03ae\u03c0\u03bf, \u03c4\u03b7 \u03b2\u03b9\u03b2\u03bb\u03b9\u03bf\u03b8\u03ae\u03ba\u03b7 \u03ba\u03b1\u03b9 \u03c4\u03b9\u03c2 \u03c3\u03c5\u03bb\u03bb\u03bf\u03b3\u03ad\u03c2 \u03c4\u03bf\u03c5 \u03ba\u03b1\u03b9 \u03ad\u03c6\u03b5\u03c1\u03b5 \u03bb\u03b9\u03b3\u03cc\u03c4\u03b5\u03c1\u03bf \u03b3\u03bd\u03c9\u03c3\u03c4\u03ad\u03c2 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03af\u03b5\u03c2 \u03b4\u03af\u03c0\u03bb\u03b1 \u03c3\u03c4\u03b1 \u03b4\u03b9\u03ac\u03c3\u03b7\u03bc\u03b1 \u03ad\u03c1\u03b3\u03b1. \u0391\u03c5\u03c4\u03ae \u03b7 \u03b5\u03c0\u03b9\u03bc\u03b5\u03bb\u03b7\u03c4\u03b9\u03ba\u03ae \u03b1\u03c0\u03cc\u03c6\u03b1\u03c3\u03b7 \u03ad\u03c7\u03b5\u03b9 \u03b9\u03b4\u03b9\u03b1\u03af\u03c4\u03b5\u03c1\u03b7 \u03b1\u03be\u03af\u03b1 \u03b3\u03b9\u03b1 \u03b5\u03c0\u03b1\u03b3\u03b3\u03b5\u03bb\u03bc\u03b1\u03c4\u03af\u03b5\u03c2 \u03c4\u03bf\u03c5 branding, \u03b5\u03c0\u03b5\u03b9\u03b4\u03ae \u03bc\u03b5\u03c4\u03b1\u03ba\u03b9\u03bd\u03b5\u03af \u03c4\u03b7\u03bd \u03c0\u03c1\u03bf\u03c3\u03bf\u03c7\u03ae \u03b1\u03c0\u03cc \u03c4\u03bf \u03c4\u03b5\u03bb\u03b9\u03ba\u03cc \u00abicon\u00bb \u03c3\u03c4\u03b9\u03c2 \u03c3\u03c5\u03bd\u03ae\u03b8\u03b5\u03b9\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03c4\u03bf \u03ad\u03ba\u03b1\u03bd\u03b1\u03bd \u03b4\u03c5\u03bd\u03b1\u03c4\u03cc.<\/p>\n<p>\u03a3\u03c4\u03b7 \u03b4\u03bf\u03c5\u03bb\u03b5\u03b9\u03ac \u03c4\u03bf\u03c5 \u03b5\u03c0\u03b1\u03bd\u03ad\u03c1\u03c7\u03bf\u03bd\u03c4\u03b1\u03b9 \u03c4\u03bf collage, \u03c4\u03b1 mixed media, \u03b7 \u03b3\u03b5\u03c9\u03bc\u03b5\u03c4\u03c1\u03af\u03b1, \u03b7 \u03c0\u03c1\u03bf\u03bf\u03c0\u03c4\u03b9\u03ba\u03ae \u03ba\u03b1\u03b9 \u03ad\u03bd\u03b1 \u03bb\u03b5\u03c0\u03c4\u03cc \u03c7\u03b9\u03bf\u03cd\u03bc\u03bf\u03c1. \u03a9\u03c3\u03c4\u03cc\u03c3\u03bf, \u03b7 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ae \u03c5\u03c0\u03bf\u03b3\u03c1\u03b1\u03c6\u03ae \u03c4\u03bf\u03c5 \u03b4\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03ad\u03bd\u03b1 \u03c3\u03c5\u03b3\u03ba\u03b5\u03ba\u03c1\u03b9\u03bc\u03ad\u03bd\u03bf \u03b5\u03c6\u03ad. \u0395\u03af\u03bd\u03b1\u03b9 \u03b7 \u03c4\u03ac\u03c3\u03b7 \u03bd\u03b1 \u03b1\u03bd\u03c4\u03b9\u03bc\u03b5\u03c4\u03c9\u03c0\u03af\u03b6\u03b5\u03b9 \u03ba\u03ac\u03b8\u03b5 \u03b5\u03b9\u03ba\u03cc\u03bd\u03b1 \u03c9\u03c2 \u03c0\u03c1\u03cc\u03b2\u03bb\u03b7\u03bc\u03b1 \u03bc\u03b5 \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03b9\u03ba\u03bf\u03cd\u03c2, \u03c4\u03b5\u03c7\u03bd\u03b9\u03ba\u03bf\u03cd\u03c2 \u03ba\u03b1\u03b9 \u03c0\u03c1\u03bf\u03c3\u03c9\u03c0\u03b9\u03ba\u03bf\u03cd\u03c2 \u03ba\u03b1\u03bd\u03cc\u03bd\u03b5\u03c2. \u0393\u03b9\u03b1 \u03ad\u03bd\u03b1 brand, \u03b1\u03c5\u03c4\u03cc \u03c3\u03b7\u03bc\u03b1\u03af\u03bd\u03b5\u03b9 \u03cc\u03c4\u03b9 \u03b7 \u03c3\u03c5\u03bd\u03ad\u03c0\u03b5\u03b9\u03b1 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03b1\u03c0\u03bf\u03c4\u03c5\u03c0\u03ce\u03bd\u03b5\u03c4\u03b1\u03b9 \u03c3\u03c4\u03bf\u03bd \u03c4\u03c1\u03cc\u03c0\u03bf \u03bb\u03ae\u03c8\u03b7\u03c2 \u03b1\u03c0\u03bf\u03c6\u03ac\u03c3\u03b5\u03c9\u03bd \u03ba\u03b1\u03b9 \u03cc\u03c7\u03b9 \u03bc\u03cc\u03bd\u03bf \u03c3\u03b5 \u03ad\u03bd\u03b1 \u03bb\u03bf\u03b3\u03cc\u03c4\u03c5\u03c0\u03bf.<\/p>\n<h2 id=\"dark-side-aplotita\">Dark Side of the Moon: \u03b7 \u03b1\u03c0\u03bb\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c9\u03c2 \u03c3\u03c5\u03bc\u03c0\u03cd\u03ba\u03bd\u03c9\u03c3\u03b7 \u03b3\u03bd\u03ce\u03c3\u03b7\u03c2<\/h2>\n<p>\u03a4\u03bf \u03b5\u03be\u03ce\u03c6\u03c5\u03bb\u03bb\u03bf \u03c4\u03bf\u03c5 <em>The Dark Side of the Moon<\/em>, \u03c0\u03bf\u03c5 \u03ba\u03c5\u03ba\u03bb\u03bf\u03c6\u03cc\u03c1\u03b7\u03c3\u03b5 \u03c4\u03bf 1973, \u03be\u03b5\u03c7\u03c9\u03c1\u03af\u03b6\u03b5\u03b9 \u03b5\u03c0\u03b5\u03b9\u03b4\u03ae \u03b1\u03c0\u03bf\u03ba\u03bb\u03af\u03bd\u03b5\u03b9 \u03b1\u03c0\u03cc \u03c4\u03b7 \u03c6\u03b1\u03bd\u03c4\u03b1\u03c3\u03b9\u03b1\u03ba\u03ae \u03ba\u03b1\u03b9 \u03c3\u03c5\u03c7\u03bd\u03ac \u03c3\u03bf\u03c5\u03c1\u03b5\u03b1\u03bb\u03b9\u03c3\u03c4\u03b9\u03ba\u03ae \u03b1\u03b9\u03c3\u03b8\u03b7\u03c4\u03b9\u03ba\u03ae \u03c4\u03bf\u03c5 Hipgnosis. \u0397 \u03b5\u03c0\u03af\u03c3\u03b7\u03bc\u03b7 \u03b1\u03c1\u03c7\u03b5\u03b9\u03b1\u03ba\u03ae \u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03c4\u03c9\u03bd Pink Floyd \u03b1\u03c0\u03bf\u03b4\u03af\u03b4\u03b5\u03b9 \u03c4\u03bf\u03bd \u03c3\u03c7\u03b5\u03b4\u03b9\u03b1\u03c3\u03bc\u03cc \u03c3\u03c4\u03bf\u03bd Storm Thorgerson \u03ba\u03b1\u03b9 \u03c4\u03bf \u03c3\u03c7\u03ad\u03b4\u03b9\u03bf \u03c3\u03c4\u03bf\u03bd George Hardie. \u039c\u03b9\u03b1 \u03b4\u03ad\u03c3\u03bc\u03b7 \u03c6\u03c9\u03c4\u03cc\u03c2 \u03c0\u03b5\u03c1\u03bd\u03ac \u03bc\u03ad\u03c3\u03b1 \u03b1\u03c0\u03cc \u03c0\u03c1\u03af\u03c3\u03bc\u03b1 \u03ba\u03b1\u03b9 \u03b4\u03b9\u03b1\u03b8\u03bb\u03ac\u03c4\u03b1\u03b9 \u03c3\u03b5 \u03c6\u03ac\u03c3\u03bc\u03b1 \u03c7\u03c1\u03c9\u03bc\u03ac\u03c4\u03c9\u03bd: \u03b7 \u03c3\u03cd\u03bd\u03b8\u03b5\u03c3\u03b7 \u03b5\u03af\u03bd\u03b1\u03b9 \u03bf\u03c1\u03b8\u03bf\u03bb\u03bf\u03b3\u03b9\u03ba\u03ae, \u03c3\u03c5\u03b3\u03ba\u03c1\u03b1\u03c4\u03b7\u03bc\u03ad\u03bd\u03b7 \u03ba\u03b1\u03b9 \u03ac\u03bc\u03b5\u03c3\u03b1 \u03b1\u03bd\u03b1\u03b3\u03bd\u03ce\u03c3\u03b9\u03bc\u03b7.<\/p>\n<p>\u03a3\u03cd\u03bc\u03c6\u03c9\u03bd\u03b1 \u03bc\u03b5 \u03c4\u03b7\u03bd \u03c0\u03b1\u03c1\u03bf\u03c5\u03c3\u03af\u03b1\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03ad\u03ba\u03b8\u03b5\u03c3\u03b7\u03c2 \u03c3\u03c4\u03bf Design Week, \u03bf Hardie \u03b5\u03af\u03c7\u03b5 \u03b5\u03bd\u03b4\u03b9\u03b1\u03c6\u03ad\u03c1\u03bf\u03bd \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b5\u03c0\u03b9\u03c3\u03c4\u03ae\u03bc\u03b7 \u03b1\u03c0\u03cc \u03c4\u03b1 \u03c3\u03c7\u03bf\u03bb\u03b9\u03ba\u03ac \u03c4\u03bf\u03c5 \u03c7\u03c1\u03cc\u03bd\u03b9\u03b1 \u03ba\u03b1\u03b9 \u03b5\u03c0\u03ad\u03c3\u03c4\u03c1\u03b5\u03c8\u03b5 \u03c3\u03c4\u03b1 \u03b2\u03b9\u03b2\u03bb\u03af\u03b1 \u03c4\u03bf\u03c5 \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03c4\u03b5\u03bb\u03b5\u03b9\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03b5\u03b9 \u03c4\u03bf \u03c3\u03c7\u03ad\u03b4\u03b9\u03bf. \u0397 \u03c6\u03b1\u03b9\u03bd\u03bf\u03bc\u03b5\u03bd\u03b9\u03ba\u03ae \u03b1\u03c0\u03bb\u03cc\u03c4\u03b7\u03c4\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b5\u03c0\u03bf\u03bc\u03ad\u03bd\u03c9\u03c2 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd \u03ba\u03b1\u03c4\u03b1\u03bd\u03cc\u03b7\u03c3\u03b7\u03c2. \u039a\u03ac\u03b8\u03b5 \u03b1\u03c6\u03b1\u03af\u03c1\u03b5\u03c3\u03b7 \u03ad\u03c7\u03b5\u03b9 \u03c0\u03c1\u03bf\u03b7\u03b3\u03b7\u03b8\u03b5\u03af \u03b1\u03c0\u03cc\u03c6\u03b1\u03c3\u03b7 \u03b3\u03b9\u03b1 \u03c4\u03bf \u03c0\u03bf\u03b9\u03b1 \u03c3\u03c7\u03ad\u03c3\u03b7 \u03b5\u03af\u03bd\u03b1\u03b9 \u03bf\u03c5\u03c3\u03b9\u03ce\u03b4\u03b7\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03b9 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03c6\u03cd\u03b3\u03b5\u03b9 \u03c7\u03c9\u03c1\u03af\u03c2 \u03bd\u03b1 \u03c7\u03b1\u03b8\u03b5\u03af \u03c4\u03bf \u03bd\u03cc\u03b7\u03bc\u03b1.<\/p>\n<p>\u0391\u03c5\u03c4\u03cc \u03b5\u03af\u03bd\u03b1\u03b9 \u03ba\u03c1\u03af\u03c3\u03b9\u03bc\u03bf \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03bf\u03c0\u03c4\u03b9\u03ba\u03ae \u03c4\u03b1\u03c5\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1. \u0388\u03bd\u03b1 \u03c3\u03cd\u03bc\u03b2\u03bf\u03bb\u03bf \u03b3\u03af\u03bd\u03b5\u03c4\u03b1\u03b9 \u03b9\u03c3\u03c7\u03c5\u03c1\u03cc \u03cc\u03c4\u03b1\u03bd \u03bc\u03b5\u03c4\u03b1\u03c6\u03ad\u03c1\u03b5\u03b9 \u03bc\u03b9\u03b1 \u03ba\u03b5\u03bd\u03c4\u03c1\u03b9\u03ba\u03ae \u03b9\u03b4\u03ad\u03b1 \u03c7\u03c9\u03c1\u03af\u03c2 \u03bd\u03b1 \u03b5\u03be\u03b7\u03b3\u03b5\u03af \u03c4\u03b1 \u03c0\u03ac\u03bd\u03c4\u03b1. \u0391\u03bd\u03c4\u03af\u03b8\u03b5\u03c4\u03b1, \u03ad\u03bd\u03b1 \u00abminimal\u00bb \u03c3\u03c7\u03ad\u03b4\u03b9\u03bf \u03c0\u03bf\u03c5 \u03b4\u03b5\u03bd \u03c3\u03c4\u03b7\u03c1\u03af\u03b6\u03b5\u03c4\u03b1\u03b9 \u03c3\u03b5 \u03ad\u03c1\u03b5\u03c5\u03bd\u03b1 \u03ba\u03b9\u03bd\u03b4\u03c5\u03bd\u03b5\u03cd\u03b5\u03b9 \u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03c0\u03bb\u03ce\u03c2 \u03ba\u03b5\u03bd\u03cc. \u0397 \u03af\u03b4\u03b9\u03b1 \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03ac \u03b9\u03c3\u03c7\u03cd\u03b5\u03b9 \u03c3\u03b5 \u03ad\u03bd\u03b1 redesign: \u03c4\u03bf \u03b6\u03b7\u03c4\u03bf\u03cd\u03bc\u03b5\u03bd\u03bf \u03b4\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03bd\u03b1 \u03b1\u03c6\u03b1\u03b9\u03c1\u03b5\u03b8\u03bf\u03cd\u03bd \u03c3\u03c4\u03bf\u03b9\u03c7\u03b5\u03af\u03b1 \u03b5\u03c0\u03b5\u03b9\u03b4\u03ae \u03b1\u03c5\u03c4\u03cc \u03c5\u03c0\u03b1\u03b3\u03bf\u03c1\u03b5\u03cd\u03b5\u03b9 \u03bc\u03b9\u03b1 \u03c4\u03ac\u03c3\u03b7, \u03b1\u03bb\u03bb\u03ac \u03bd\u03b1 \u03c0\u03b1\u03c1\u03b1\u03bc\u03b5\u03af\u03bd\u03b5\u03b9 \u03cc,\u03c4\u03b9 \u03b5\u03be\u03c5\u03c0\u03b7\u03c1\u03b5\u03c4\u03b5\u03af \u03c4\u03b7\u03bd \u03b1\u03bd\u03b1\u03b3\u03bd\u03ce\u03c1\u03b9\u03c3\u03b7 \u03ba\u03b1\u03b9 \u03c4\u03b7 \u03c7\u03c1\u03ae\u03c3\u03b7.<\/p>\n<div class=\"td-decision-band\">\n<p class=\"td-decision-kicker\">\u039a\u03c1\u03af\u03c3\u03b9\u03bc\u03b7 \u03b1\u03c1\u03c7\u03ae<\/p>\n<p class=\"td-decision-title\"><strong>\u03a4\u03bf \u00abiconic\u00bb \u03b4\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 brief\u00b7 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03c0\u03bf\u03c4\u03ad\u03bb\u03b5\u03c3\u03bc\u03b1 \u03bc\u03b9\u03b1\u03c2 \u03b9\u03b4\u03ad\u03b1\u03c2 \u03c0\u03bf\u03c5 \u03ad\u03c7\u03b5\u03b9 \u03b5\u03c1\u03b5\u03c5\u03bd\u03b7\u03b8\u03b5\u03af \u03ba\u03b1\u03b9 \u03c3\u03c5\u03bc\u03c0\u03c5\u03ba\u03bd\u03c9\u03b8\u03b5\u03af<\/strong><\/p>\n<p>\u03a0\u03c1\u03b9\u03bd \u03b6\u03b7\u03c4\u03ae\u03c3\u03b5\u03b9 \u03c0\u03bf\u03bb\u03bb\u03ad\u03c2 \u03bf\u03c0\u03c4\u03b9\u03ba\u03ad\u03c2 \u03b5\u03ba\u03b4\u03bf\u03c7\u03ad\u03c2, \u03b7 \u03bf\u03bc\u03ac\u03b4\u03b1 \u03c7\u03c1\u03b5\u03b9\u03ac\u03b6\u03b5\u03c4\u03b1\u03b9 \u03bd\u03b1 \u03bf\u03c1\u03af\u03c3\u03b5\u03b9 \u03c4\u03b9 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03ba\u03b1\u03c4\u03b1\u03bb\u03ac\u03b2\u03b5\u03b9 \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03b8\u03c5\u03bc\u03ac\u03c4\u03b1\u03b9 \u03bf \u03ac\u03bd\u03b8\u03c1\u03c9\u03c0\u03bf\u03c2. \u0397 \u03bc\u03bf\u03c1\u03c6\u03ae \u03b1\u03ba\u03bf\u03bb\u03bf\u03c5\u03b8\u03b5\u03af \u03b1\u03c5\u03c4\u03ae \u03c4\u03b7\u03bd \u03b5\u03c0\u03b9\u03bb\u03bf\u03b3\u03ae, \u03cc\u03c7\u03b9 \u03bc\u03b9\u03b1 \u03b3\u03b5\u03bd\u03b9\u03ba\u03ae \u03b5\u03c0\u03b9\u03b8\u03c5\u03bc\u03af\u03b1 \u03b3\u03b9\u03b1 \u03b5\u03bd\u03c4\u03c5\u03c0\u03c9\u03c3\u03b9\u03b1\u03c3\u03bc\u03cc.<\/p>\n<\/div>\n<h2 id=\"this-is-a-forest\">This is a Forest: \u03b7 \u03c0\u03b1\u03c1\u03b1\u03c4\u03ae\u03c1\u03b7\u03c3\u03b7 \u03c0\u03c1\u03bf\u03b7\u03b3\u03b5\u03af\u03c4\u03b1\u03b9 \u03c4\u03b7\u03c2 \u03c4\u03b5\u03c7\u03bd\u03b9\u03ba\u03ae\u03c2<\/h2>\n<p>\u03a4\u03bf \u03c0\u03b1\u03bb\u03b1\u03b9\u03cc\u03c4\u03b5\u03c1\u03bf \u03ad\u03c1\u03b3\u03bf \u03c0\u03bf\u03c5 \u03b1\u03bd\u03ad\u03b4\u03b5\u03b9\u03be\u03b5 \u03b7 \u03ad\u03ba\u03b8\u03b5\u03c3\u03b7 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c4\u03bf <em>This is a Forest<\/em>, \u03bc\u03b9\u03b1 \u03b4\u03b1\u03ba\u03c4\u03c5\u03bb\u03bf\u03bc\u03c0\u03bf\u03b3\u03b9\u03ac \u03c4\u03bf\u03c5 1949. \u039f Hardie \u03ae\u03c4\u03b1\u03bd \u03c4\u03b5\u03c3\u03c3\u03b5\u03c1\u03ac\u03bc\u03b9\u03c3\u03b9 \u03b5\u03c4\u03ce\u03bd. \u03a3\u03b7\u03bc\u03b5\u03af\u03c9\u03bc\u03b1 \u03c4\u03bf\u03c5 \u03c0\u03b1\u03c0\u03c0\u03bf\u03cd \u03c4\u03bf\u03c5, Martin Hardie, \u03bc\u03b5 \u03b7\u03bc\u03b5\u03c1\u03bf\u03bc\u03b7\u03bd\u03af\u03b1 6 \u03a6\u03b5\u03b2\u03c1\u03bf\u03c5\u03b1\u03c1\u03af\u03bf\u03c5 1949, \u03b5\u03c0\u03b9\u03b2\u03b5\u03b2\u03b1\u03b9\u03ce\u03bd\u03b5\u03b9 \u03cc\u03c4\u03b9 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03ae\u03b8\u03b7\u03ba\u03b5 \u03c7\u03c9\u03c1\u03af\u03c2 \u03b2\u03bf\u03ae\u03b8\u03b5\u03b9\u03b1. \u039f Martin \u03ae\u03c4\u03b1\u03bd \u03ba\u03b1\u03bb\u03bb\u03b9\u03c4\u03ad\u03c7\u03bd\u03b7\u03c2 \u03bc\u03b5 \u03b5\u03b9\u03b4\u03af\u03ba\u03b5\u03c5\u03c3\u03b7 \u03c3\u03c4\u03b7\u03bd \u03b1\u03ba\u03bf\u03c5\u03b1\u03c1\u03ad\u03bb\u03b1 \u03ba\u03b1\u03b9 \u03c4\u03b7 \u03c7\u03b1\u03c1\u03b1\u03ba\u03c4\u03b9\u03ba\u03ae, Keeper of Prints \u03c3\u03c4\u03bf V&amp;A \u03ba\u03b1\u03b9 \u03c0\u03bf\u03bb\u03b5\u03bc\u03b9\u03ba\u03cc\u03c2 \u03ba\u03b1\u03bb\u03bb\u03b9\u03c4\u03ad\u03c7\u03bd\u03b7\u03c2 \u03c3\u03c4\u03bf\u03bd \u0391\u0384 \u03a0\u03b1\u03b3\u03ba\u03cc\u03c3\u03bc\u03b9\u03bf \u03a0\u03cc\u03bb\u03b5\u03bc\u03bf.<\/p>\n<p>\u03a4\u03bf \u03ad\u03c1\u03b3\u03bf \u03ad\u03b3\u03b9\u03bd\u03b5 \u03c3\u03c4\u03bf studio \u03c4\u03bf\u03c5 Martin, \u03ad\u03bd\u03b1\u03bd \u03c7\u03ce\u03c1\u03bf \u03b3\u03b5\u03bc\u03ac\u03c4\u03bf \u03c5\u03bb\u03b9\u03ba\u03ac \u03ba\u03b1\u03b9 \u03b5\u03b9\u03ba\u03cc\u03bd\u03b5\u03c2 \u03bc\u03b5 \u03c4\u03b1 \u03bf\u03c0\u03bf\u03af\u03b1 \u03bf \u03bc\u03b9\u03ba\u03c1\u03cc\u03c2 George \u03b5\u03af\u03c7\u03b5 \u03b5\u03be\u03bf\u03b9\u03ba\u03b5\u03b9\u03c9\u03b8\u03b5\u03af. \u0394\u03b5\u03bd \u03c7\u03c1\u03b5\u03b9\u03ac\u03b6\u03b5\u03c4\u03b1\u03b9 \u03bd\u03b1 \u03ba\u03b1\u03c4\u03b1\u03c3\u03ba\u03b5\u03c5\u03b1\u03c3\u03c4\u03b5\u03af \u03bc\u03cd\u03b8\u03bf\u03c2 \u00ab\u03b3\u03b5\u03bd\u03bd\u03b7\u03bc\u03ad\u03bd\u03b7\u03c2 \u03b9\u03b4\u03b9\u03bf\u03c6\u03c5\u0390\u03b1\u03c2\u00bb \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03c6\u03b1\u03bd\u03b5\u03af \u03c4\u03bf \u03bf\u03c5\u03c3\u03b9\u03b1\u03c3\u03c4\u03b9\u03ba\u03cc \u03c3\u03b7\u03bc\u03b5\u03af\u03bf: \u03b7 \u03bc\u03b1\u03c4\u03b9\u03ac \u03b5\u03ba\u03c0\u03b1\u03b9\u03b4\u03b5\u03cd\u03b5\u03c4\u03b1\u03b9 \u03bc\u03b5 \u03c3\u03c5\u03bd\u03b5\u03c7\u03ae \u03b5\u03c0\u03b1\u03c6\u03ae \u03bc\u03b5 \u03b1\u03bd\u03c4\u03b9\u03ba\u03b5\u03af\u03bc\u03b5\u03bd\u03b1, \u03c4\u03bf\u03c0\u03af\u03b1, \u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03b1 \u03ba\u03b1\u03b9 \u03c4\u03c1\u03cc\u03c0\u03bf\u03c5\u03c2 \u03b1\u03bd\u03b1\u03c0\u03b1\u03c1\u03ac\u03c3\u03c4\u03b1\u03c3\u03b7\u03c2.<\/p>\n<p>\u0393\u03b9\u03b1 \u03ad\u03bd\u03b1 brand \u03c0\u03bf\u03c5 \u03b2\u03b1\u03c3\u03af\u03b6\u03b5\u03c4\u03b1\u03b9 \u03ba\u03c5\u03c1\u03af\u03c9\u03c2 \u03c3\u03b5 moodboards \u03b1\u03bd\u03c4\u03b1\u03b3\u03c9\u03bd\u03b9\u03c3\u03c4\u03ce\u03bd, \u03b1\u03c5\u03c4\u03cc \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03c1\u03b1\u03ba\u03c4\u03b9\u03ba\u03ae \u03c0\u03c1\u03bf\u03b5\u03b9\u03b4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7. \u0397 \u03c0\u03c1\u03c9\u03c4\u03bf\u03b3\u03b5\u03bd\u03ae\u03c2 \u03c0\u03b1\u03c1\u03b1\u03c4\u03ae\u03c1\u03b7\u03c3\u03b7 \u03c4\u03bf\u03c5 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03bf\u03c2, \u03c4\u03b7\u03c2 \u03c3\u03c5\u03c3\u03ba\u03b5\u03c5\u03b1\u03c3\u03af\u03b1\u03c2, \u03c4\u03bf\u03c5 \u03c6\u03c5\u03c3\u03b9\u03ba\u03bf\u03cd \u03c7\u03ce\u03c1\u03bf\u03c5, \u03c4\u03b7\u03c2 \u03c3\u03c5\u03bc\u03c0\u03b5\u03c1\u03b9\u03c6\u03bf\u03c1\u03ac\u03c2 \u03c4\u03bf\u03c5 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7 \u03ba\u03b1\u03b9 \u03c4\u03b7\u03c2 \u03ba\u03b1\u03b8\u03b7\u03bc\u03b5\u03c1\u03b9\u03bd\u03ae\u03c2 \u03c7\u03c1\u03ae\u03c3\u03b7\u03c2 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03b4\u03ce\u03c3\u03b5\u03b9 \u03c0\u03bf\u03bb\u03cd \u03c0\u03b9\u03bf \u03b9\u03b4\u03b9\u03b1\u03af\u03c4\u03b5\u03c1\u03bf \u03c5\u03bb\u03b9\u03ba\u03cc \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd \u03b1\u03bd\u03b1\u03ba\u03cd\u03ba\u03bb\u03c9\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03c4\u03c1\u03ad\u03c7\u03bf\u03c5\u03c3\u03b1\u03c2 \u03b1\u03b9\u03c3\u03b8\u03b7\u03c4\u03b9\u03ba\u03ae\u03c2. \u0397 \u03ad\u03c1\u03b5\u03c5\u03bd\u03b1 \u03b4\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03bc\u03cc\u03bd\u03bf reports \u03ba\u03b1\u03b9 metrics\u00b7 \u03b5\u03af\u03bd\u03b1\u03b9 \u03ba\u03b1\u03b9 \u03c4\u03bf \u03c0\u03c1\u03bf\u03c3\u03b5\u03ba\u03c4\u03b9\u03ba\u03cc \u03ba\u03bf\u03af\u03c4\u03b1\u03b3\u03bc\u03b1 \u03c4\u03bf\u03c5 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03bf\u03cd \u03ba\u03cc\u03c3\u03bc\u03bf\u03c5.<\/p>\n<h2 id=\"colour-separation\">Colour Separation: \u03c4\u03bf \u03c0\u03c1\u03bf\u03c3\u03c9\u03c0\u03b9\u03ba\u03cc \u03b1\u03c1\u03c7\u03b5\u03af\u03bf \u03c9\u03c2 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03b9\u03ba\u03cc \u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03bf<\/h2>\n<p>The <em>Colour Separation<\/em> \u03c4\u03bf\u03c5 1985 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c3\u03c7\u03b5\u03b4\u03cc\u03bd \u03b1\u03c3\u03c0\u03c1\u03cc\u03bc\u03b1\u03c5\u03c1\u03bf, \u03c0\u03b1\u03c1\u03cc\u03c4\u03b9 \u03c0\u03b1\u03c1\u03bf\u03c5\u03c3\u03b9\u03ac\u03b6\u03b5\u03b9 \u03bc\u03c0\u03bf\u03c5\u03ba\u03ac\u03bb\u03b9\u03b1 \u03ad\u03b3\u03c7\u03c1\u03c9\u03bc\u03bf\u03c5 \u03bc\u03b5\u03bb\u03b1\u03bd\u03b9\u03bf\u03cd. \u0397 \u03b5\u03b9\u03c1\u03c9\u03bd\u03b5\u03af\u03b1 \u03c3\u03c5\u03bd\u03b4\u03ad\u03b5\u03c4\u03b1\u03b9 \u03bc\u03b5 \u03b4\u03cd\u03bf \u03c3\u03c4\u03b1\u03b8\u03b5\u03c1\u03ac \u03c3\u03c4\u03bf\u03b9\u03c7\u03b5\u03af\u03b1 \u03c4\u03bf\u03c5 Hardie: \u03c4\u03b7\u03bd \u03b1\u03b3\u03ac\u03c0\u03b7 \u03b3\u03b9\u03b1 \u03c4\u03b1 \u03bc\u03bf\u03c4\u03af\u03b2\u03b1 \u03ba\u03b1\u03b9 \u03ad\u03bd\u03b1 \u03bb\u03b5\u03c0\u03c4\u03cc, \u03b3\u03bd\u03c9\u03c3\u03c4\u03b9\u03ba\u03cc \u03c7\u03b9\u03bf\u03cd\u03bc\u03bf\u03c1. \u0397 \u03b3\u03c9\u03bd\u03af\u03b1 \u03b8\u03ad\u03b1\u03c3\u03b7\u03c2, \u03bf\u03b9 \u03c3\u03ba\u03b9\u03ad\u03c2 \u03ba\u03b1\u03b9 \u03bf\u03b9 \u03b1\u03c0\u03bf\u03c3\u03c4\u03ac\u03c3\u03b5\u03b9\u03c2 \u03bc\u03b5\u03c4\u03b1\u03c4\u03c1\u03ad\u03c0\u03bf\u03c5\u03bd \u03ba\u03bf\u03b9\u03bd\u03ac \u03b1\u03bd\u03c4\u03b9\u03ba\u03b5\u03af\u03bc\u03b5\u03bd\u03b1 \u03c3\u03b5 \u03bc\u03b9\u03b1 \u03c3\u03cd\u03bd\u03b8\u03b5\u03c3\u03b7 \u03c4\u03b1\u03c5\u03c4\u03cc\u03c7\u03c1\u03bf\u03bd\u03b1 \u03b1\u03c5\u03c3\u03c4\u03b7\u03c1\u03ae \u03ba\u03b1\u03b9 \u03c0\u03b1\u03b9\u03c7\u03bd\u03b9\u03b4\u03b9\u03ac\u03c1\u03b9\u03ba\u03b7.<\/p>\n<p>\u03a3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03cc \u03c1\u03cc\u03bb\u03bf \u03b5\u03af\u03c7\u03b5 \u03b7 \u03b2\u03b9\u03b2\u03bb\u03b9\u03bf\u03b8\u03ae\u03ba\u03b7 \u03b1\u03bd\u03b1\u03c6\u03bf\u03c1\u03ce\u03bd \u03c4\u03bf\u03c5. \u0391\u03bd\u03ac\u03bc\u03b5\u03c3\u03b1 \u03c3\u03c4\u03b1 \u03b1\u03b3\u03b1\u03c0\u03b7\u03bc\u03ad\u03bd\u03b1 \u03c4\u03bf\u03c5 \u03b2\u03b9\u03b2\u03bb\u03af\u03b1 \u03b2\u03c1\u03b9\u03c3\u03ba\u03cc\u03c4\u03b1\u03bd \u03bf \u03ba\u03b1\u03c4\u03ac\u03bb\u03bf\u03b3\u03bf\u03c2 Army &amp; Navy Stores, \u03bc\u03b9\u03b1 \u03b5\u03ba\u03c4\u03b5\u03bd\u03ae\u03c2 \u03b5\u03c4\u03ae\u03c3\u03b9\u03b1 \u03ad\u03ba\u03b4\u03bf\u03c3\u03b7 \u03c3\u03c4\u03b7\u03bd \u03bf\u03c0\u03bf\u03af\u03b1 \u03c4\u03b1 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03b1 \u03b5\u03b9\u03ba\u03bf\u03bd\u03bf\u03b3\u03c1\u03b1\u03c6\u03bf\u03cd\u03bd\u03c4\u03b1\u03bd \u03b1\u03c3\u03c0\u03c1\u03cc\u03bc\u03b1\u03c5\u03c1\u03b1. \u03a3\u03c4\u03b7 \u03c3\u03c5\u03bb\u03bb\u03bf\u03b3\u03ae \u03c4\u03bf\u03c5 \u03c5\u03c0\u03ae\u03c1\u03c7\u03b5 \u03b7 \u03ad\u03ba\u03b4\u03bf\u03c3\u03b7 1939\u20131940, \u03bc\u03b5 \u03c3\u03b5\u03bb\u03b9\u03b4\u03bf\u03b4\u03b5\u03af\u03ba\u03c4\u03b7 \u03c3\u03c4\u03b7 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1 313, \u03c3\u03c4\u03b1 \u03be\u03c5\u03c3\u03c4\u03c1\u03ac\u03ba\u03b9\u03b1, \u03c4\u03b1 \u03b4\u03bf\u03c7\u03b5\u03af\u03b1 \u03ba\u03b1\u03b9 \u03c4\u03b1 \u03bc\u03b5\u03bb\u03b1\u03bd\u03bf\u03b4\u03bf\u03c7\u03b5\u03af\u03b1. \u0397 \u03bb\u03b5\u03c0\u03c4\u03bf\u03bc\u03ad\u03c1\u03b5\u03b9\u03b1 \u03b4\u03b5\u03af\u03c7\u03bd\u03b5\u03b9 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03b9\u03ba\u03ae \u03c0\u03c1\u03b1\u03ba\u03c4\u03b9\u03ba\u03ae \u03c0\u03bf\u03c5 \u03b4\u03b5\u03bd \u03c0\u03b5\u03c1\u03b9\u03bc\u03ad\u03bd\u03b5\u03b9 \u03c4\u03b7\u03bd \u03ad\u03bc\u03c0\u03bd\u03b5\u03c5\u03c3\u03b7, \u03b1\u03bb\u03bb\u03ac \u03bf\u03b9\u03ba\u03bf\u03b4\u03bf\u03bc\u03b5\u03af \u03b1\u03c1\u03c7\u03b5\u03af\u03bf.<\/p>\n<p>\u03a4\u03bf \u03b1\u03bd\u03c4\u03af\u03c3\u03c4\u03bf\u03b9\u03c7\u03bf \u03b1\u03c1\u03c7\u03b5\u03af\u03bf \u03bc\u03b9\u03b1\u03c2 \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03b7\u03c2 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03c0\u03b5\u03c1\u03b9\u03bb\u03b1\u03bc\u03b2\u03ac\u03bd\u03b5\u03b9 \u03c6\u03c9\u03c4\u03bf\u03b3\u03c1\u03b1\u03c6\u03af\u03b5\u03c2 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ae\u03c2 \u03c7\u03c1\u03ae\u03c3\u03b7\u03c2, \u03c0\u03b1\u03bb\u03b9\u03ac \u03ad\u03bd\u03c4\u03c5\u03c0\u03b1, \u03c5\u03bb\u03b9\u03ba\u03ac \u03c0\u03b1\u03c1\u03b1\u03b3\u03c9\u03b3\u03ae\u03c2, \u03c3\u03c5\u03c7\u03bd\u03ad\u03c2 \u03c6\u03c1\u03ac\u03c3\u03b5\u03b9\u03c2 \u03c0\u03b5\u03bb\u03b1\u03c4\u03ce\u03bd, \u03bc\u03bf\u03c4\u03af\u03b2\u03b1 \u03c3\u03c5\u03c3\u03ba\u03b5\u03c5\u03b1\u03c3\u03af\u03b1\u03c2 \u03ba\u03b1\u03b9 \u03c3\u03c4\u03b9\u03b3\u03bc\u03ad\u03c2 \u03b5\u03be\u03c5\u03c0\u03b7\u03c1\u03ad\u03c4\u03b7\u03c3\u03b7\u03c2. \u038c\u03c4\u03b1\u03bd \u03c4\u03bf \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03b9\u03ba\u03cc \u03c5\u03bb\u03b9\u03ba\u03cc \u03c0\u03c1\u03bf\u03ad\u03c1\u03c7\u03b5\u03c4\u03b1\u03b9 \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd \u03af\u03b4\u03b9\u03b1 \u03c4\u03b7\u03bd \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c4\u03bf\u03c5 brand, \u03b7 \u03c4\u03b1\u03c5\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1 \u03b1\u03c0\u03bf\u03ba\u03c4\u03ac \u03b9\u03b4\u03b9\u03b1\u03b9\u03c4\u03b5\u03c1\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c0\u03bf\u03c5 \u03b1\u03bd\u03c4\u03b9\u03b3\u03c1\u03ac\u03c6\u03b5\u03c4\u03b1\u03b9 \u03b4\u03cd\u03c3\u03ba\u03bf\u03bb\u03b1. \u0391\u03c5\u03c4\u03cc \u03b5\u03af\u03bd\u03b1\u03b9 \u03ba\u03b1\u03b9 \u03c4\u03bf \u03b2\u03b1\u03b8\u03cd\u03c4\u03b5\u03c1\u03bf \u03bc\u03ac\u03b8\u03b7\u03bc\u03b1 \u03c4\u03bf\u03c5 <a href=\"https:\/\/twodots.gr\/dedham-vale-rebranding-topos-brand\/\">rebranding \u03c4\u03bf\u03c5 Dedham Vale<\/a>: \u03bf \u03c4\u03cc\u03c0\u03bf\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03b1 \u03b4\u03b9\u03ba\u03ac \u03c4\u03bf\u03c5 \u03c3\u03c4\u03bf\u03b9\u03c7\u03b5\u03af\u03b1 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03c0\u03c1\u03bf\u03b7\u03b3\u03bf\u03cd\u03bd\u03c4\u03b1\u03b9 \u03bc\u03b9\u03b1\u03c2 \u03ad\u03c4\u03bf\u03b9\u03bc\u03b7\u03c2 \u03b1\u03b9\u03c3\u03b8\u03b7\u03c4\u03b9\u03ba\u03ae\u03c2 \u03c3\u03c5\u03bd\u03c4\u03b1\u03b3\u03ae\u03c2.<\/p>\n<h2 id=\"dodo-peiramatismos\">Dodo: \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03b9\u03ba\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c7\u03c9\u03c1\u03af\u03c2 brief \u03ba\u03b1\u03b9 \u03c7\u03c9\u03c1\u03af\u03c2 \u03c4\u03ad\u03bb\u03b5\u03b9\u03b5\u03c2 \u03b4\u03b5\u03be\u03b9\u03cc\u03c4\u03b7\u03c4\u03b5\u03c2<\/h2>\n<p>\u039a\u03b1\u03c4\u03ac \u03c4\u03b7\u03bd \u03b5\u03c0\u03af\u03c3\u03ba\u03b5\u03c8\u03ae \u03c4\u03bf\u03c5 \u03c3\u03c4\u03bf \u03c3\u03c0\u03af\u03c4\u03b9 \u03c4\u03bf\u03c5 Hardie, \u03bf Wiedemann \u03c0\u03b1\u03c1\u03b1\u03c4\u03ae\u03c1\u03b7\u03c3\u03b5 \u03c0\u03bf\u03bb\u03bb\u03ad\u03c2 \u03bc\u03b9\u03ba\u03c1\u03ad\u03c2 \u03c3\u03c5\u03bb\u03bb\u03bf\u03b3\u03ad\u03c2: \u03cc\u03c1\u03b3\u03b1\u03bd\u03b1 \u03bc\u03ad\u03c4\u03c1\u03b7\u03c3\u03b7\u03c2, \u03b8\u03c1\u03b1\u03cd\u03c3\u03bc\u03b1\u03c4\u03b1 \u03bc\u03c0\u03bb\u03b5 \u03ba\u03b1\u03b9 \u03bb\u03b5\u03c5\u03ba\u03ae\u03c2 \u03ba\u03b5\u03c1\u03b1\u03bc\u03b9\u03ba\u03ae\u03c2, \u03b1\u03bd\u03c4\u03b9\u03ba\u03b5\u03af\u03bc\u03b5\u03bd\u03b1 \u03c0\u03bf\u03c5 \u03bc\u03bf\u03b9\u03ac\u03b6\u03bf\u03c5\u03bd \u03bc\u03b5 \u03b4\u03ad\u03bd\u03c4\u03c1\u03b1 \u03ba\u03b1\u03b9 \u03b1\u03ba\u03cc\u03bc\u03b7 \u03b1\u03bd\u03c4\u03b9\u03ba\u03b5\u03af\u03bc\u03b5\u03bd\u03b1 \u03c0\u03bf\u03c5 \u03bc\u03bf\u03b9\u03ac\u03b6\u03bf\u03c5\u03bd \u03bc\u03b5 \u03b1\u03bd\u03c4\u03b9\u03ba\u03b5\u03af\u03bc\u03b5\u03bd\u03b1 \u03c0\u03bf\u03c5 \u03bc\u03bf\u03b9\u03ac\u03b6\u03bf\u03c5\u03bd \u03bc\u03b5 \u03b4\u03ad\u03bd\u03c4\u03c1\u03b1. \u0397 \u03c0\u03b5\u03c1\u03b9\u03ad\u03c1\u03b3\u03b5\u03b9\u03b1 \u03c4\u03bf\u03c5 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03bf\u03cd \u03b4\u03b5\u03bd \u03c0\u03b5\u03c1\u03b9\u03bf\u03c1\u03b9\u03b6\u03cc\u03c4\u03b1\u03bd \u03c3\u03c4\u03b9\u03c2 \u03b4\u03cd\u03bf \u03b4\u03b9\u03b1\u03c3\u03c4\u03ac\u03c3\u03b5\u03b9\u03c2. \u03a4\u03bf \u03b3\u03bb\u03c5\u03c0\u03c4\u03cc <em>Dodo<\/em> \u03c4\u03bf\u03c5 1989 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c7\u03b1\u03c1\u03b1\u03ba\u03c4\u03b7\u03c1\u03b9\u03c3\u03c4\u03b9\u03ba\u03ae \u03c4\u03c1\u03b9\u03c3\u03b4\u03b9\u03ac\u03c3\u03c4\u03b1\u03c4\u03b7 \u03ad\u03ba\u03c6\u03c1\u03b1\u03c3\u03ae \u03c4\u03b7\u03c2.<\/p>\n<p>\u03a4\u03bf \u03ad\u03c1\u03b3\u03bf \u03b4\u03b5\u03bd \u03ae\u03c4\u03b1\u03bd \u03c0\u03b1\u03c1\u03b1\u03b3\u03b3\u03b5\u03bb\u03af\u03b1. \u039e\u03b5\u03ba\u03af\u03bd\u03b7\u03c3\u03b5 \u03b1\u03c0\u03cc \u03bc\u03b9\u03b1 \u03b9\u03b4\u03ad\u03b1 \u03c0\u03bf\u03c5 \u03bf Hardie \u03b1\u03c0\u03bf\u03c6\u03ac\u03c3\u03b9\u03c3\u03b5 \u03bd\u03b1 \u03b1\u03ba\u03bf\u03bb\u03bf\u03c5\u03b8\u03ae\u03c3\u03b5\u03b9, \u03c7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03ce\u03bd\u03c4\u03b1\u03c2 \u03c3\u03c7\u03b5\u03b4\u03cc\u03bd \u03b1\u03c0\u03bf\u03ba\u03bb\u03b5\u03b9\u03c3\u03c4\u03b9\u03ba\u03ac \u03c0\u03b1\u03c1\u03c9\u03c7\u03b7\u03bc\u03ad\u03bd\u03b1 \u03b5\u03be\u03b1\u03c1\u03c4\u03ae\u03bc\u03b1\u03c4\u03b1: \u03ad\u03bd\u03b1 \u03c7\u03ac\u03bb\u03ba\u03b9\u03bd\u03bf \u03c6\u03bb\u03bf\u03c4\u03ad\u03c1 \u03b3\u03b9\u03b1 \u03c3\u03ce\u03bc\u03b1 \u03ba\u03b1\u03b9 \u03ad\u03bd\u03b1 \u03c3\u03c6\u03c5\u03c1\u03ac\u03ba\u03b9 \u03ba\u03b1\u03c1\u03b1\u03bc\u03ad\u03bb\u03b1\u03c2 \u03b3\u03b9\u03b1 \u03c6\u03c4\u03b5\u03c1\u03ac, \u03bc\u03b5\u03c4\u03b1\u03be\u03cd \u03ac\u03bb\u03bb\u03c9\u03bd. \u038c\u03c0\u03bf\u03c5 \u03b4\u03b5\u03bd \u03b5\u03af\u03c7\u03b5 \u03c4\u03b7\u03bd \u03b1\u03c0\u03b1\u03b9\u03c4\u03bf\u03cd\u03bc\u03b5\u03bd\u03b7 \u03b4\u03b5\u03be\u03b9\u03cc\u03c4\u03b7\u03c4\u03b1, \u03c4\u03b7\u03bd \u03ad\u03bc\u03b1\u03b8\u03b5 \u03ae \u03b1\u03bd\u03b1\u03b6\u03ae\u03c4\u03b7\u03c3\u03b5 \u03c4\u03bf\u03c0\u03b9\u03ba\u03cc \u03c4\u03b5\u03c7\u03bd\u03af\u03c4\u03b7 \u03c0\u03bf\u03c5 \u03bc\u03c0\u03bf\u03c1\u03bf\u03cd\u03c3\u03b5 \u03bd\u03b1 \u03b2\u03bf\u03b7\u03b8\u03ae\u03c3\u03b5\u03b9.<\/p>\n<p>\u0397 \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03b7\u03c3\u03b9\u03b1\u03ba\u03ae \u03b1\u03be\u03af\u03b1 \u03b1\u03c5\u03c4\u03ae\u03c2 \u03c4\u03b7\u03c2 \u03c3\u03c4\u03ac\u03c3\u03b7\u03c2 \u03b4\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03cc\u03c4\u03b9 \u03ba\u03ac\u03b8\u03b5 \u03bf\u03bc\u03ac\u03b4\u03b1 \u03c7\u03c1\u03b5\u03b9\u03ac\u03b6\u03b5\u03c4\u03b1\u03b9 \u03ac\u03c3\u03c7\u03b5\u03c4\u03b1 side projects. \u0395\u03af\u03bd\u03b1\u03b9 \u03cc\u03c4\u03b9 \u03ad\u03bd\u03b1\u03c2 \u03bc\u03b9\u03ba\u03c1\u03cc\u03c2 \u03c7\u03ce\u03c1\u03bf\u03c2 \u03c0\u03b5\u03b9\u03c1\u03b1\u03bc\u03b1\u03c4\u03b9\u03c3\u03bc\u03bf\u03cd, \u03c7\u03c9\u03c1\u03af\u03c2 \u03ac\u03bc\u03b5\u03c3\u03b7 \u03b5\u03bc\u03c0\u03bf\u03c1\u03b9\u03ba\u03ae \u03c0\u03af\u03b5\u03c3\u03b7, \u03b4\u03b9\u03b1\u03c4\u03b7\u03c1\u03b5\u03af \u03b6\u03c9\u03bd\u03c4\u03b1\u03bd\u03ae \u03c4\u03b7\u03bd \u03b9\u03ba\u03b1\u03bd\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c3\u03cd\u03bd\u03b4\u03b5\u03c3\u03b7\u03c2 \u03c5\u03bb\u03b9\u03ba\u03ce\u03bd \u03ba\u03b1\u03b9 \u03b9\u03b4\u03b5\u03ce\u03bd. \u03a0\u03b1\u03c1\u03ac\u03bb\u03bb\u03b7\u03bb\u03b1, \u03b7 \u03ad\u03bb\u03bb\u03b5\u03b9\u03c8\u03b7 \u03bc\u03b9\u03b1\u03c2 \u03c4\u03b5\u03c7\u03bd\u03b9\u03ba\u03ae\u03c2 \u03b4\u03b5\u03bd \u03c7\u03c1\u03b5\u03b9\u03ac\u03b6\u03b5\u03c4\u03b1\u03b9 \u03bd\u03b1 \u03c3\u03c4\u03b1\u03bc\u03b1\u03c4\u03ac \u03bc\u03b9\u03b1 \u03ba\u03b1\u03bb\u03ae \u03c3\u03cd\u03bb\u03bb\u03b7\u03c8\u03b7. \u039c\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03bf\u03b4\u03b7\u03b3\u03ae\u03c3\u03b5\u03b9 \u03c3\u03b5 \u03bc\u03ac\u03b8\u03b7\u03c3\u03b7 \u03ae \u03c3\u03c5\u03bd\u03b5\u03c1\u03b3\u03b1\u03c3\u03af\u03b1 \u03bc\u03b5 \u03b5\u03b9\u03b4\u03b9\u03ba\u03cc, \u03c7\u03c9\u03c1\u03af\u03c2 \u03bd\u03b1 \u03c7\u03b1\u03b8\u03b5\u03af \u03b7 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03b9\u03ba\u03ae \u03ba\u03b1\u03c4\u03b5\u03cd\u03b8\u03c5\u03bd\u03c3\u03b7.<\/p>\n<h2 id=\"british-leaving-india\">The British Leaving India: \u03b3\u03bd\u03ce\u03c3\u03b7, \u03c0\u03c1\u03bf\u03c3\u03c9\u03c0\u03b9\u03ba\u03cc \u03b2\u03af\u03c9\u03bc\u03b1 \u03ba\u03b1\u03b9 \u03b5\u03bb\u03b5\u03b3\u03c7\u03cc\u03bc\u03b5\u03bd\u03b1 \u03c3\u03cd\u03bc\u03b2\u03bf\u03bb\u03b1<\/h2>\n<p>\u03a3\u03c4\u03bf <em>The British Leaving India<\/em> \u03c4\u03bf\u03c5 1984 \u03c3\u03c5\u03bd\u03b1\u03bd\u03c4\u03ce\u03bd\u03c4\u03b1\u03b9 \u03b7 \u03b5\u03c5\u03c6\u03c5\u0390\u03b1, \u03b7 \u03bb\u03b5\u03c0\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1 \u03ba\u03b1\u03b9 \u03c4\u03bf \u03c7\u03b9\u03bf\u03cd\u03bc\u03bf\u03c1 \u03c0\u03bf\u03c5 \u03c7\u03b1\u03c1\u03b1\u03ba\u03c4\u03b7\u03c1\u03af\u03b6\u03bf\u03c5\u03bd \u03c4\u03bf\u03bd Hardie. \u03a4\u03bf \u03ad\u03c1\u03b3\u03bf \u03c7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03b5\u03af \u03c3\u03c5\u03bc\u03b2\u03bf\u03bb\u03b9\u03c3\u03bc\u03bf\u03cd\u03c2, \u03cc\u03c0\u03c9\u03c2 \u03c4\u03bf \u03b5\u03be\u03b7\u03bc\u03b5\u03c1\u03c9\u03bc\u03ad\u03bd\u03bf \u03bb\u03b9\u03bf\u03bd\u03c4\u03ac\u03c1\u03b9, \u03c0\u03b5\u03c1\u03b9\u03bf\u03c1\u03b9\u03c3\u03bc\u03ad\u03bd\u03b7 \u03ba\u03b1\u03b9 \u03c0\u03c1\u03bf\u03c3\u03b5\u03ba\u03c4\u03b9\u03ba\u03ac \u03b5\u03bb\u03b5\u03b3\u03c7\u03cc\u03bc\u03b5\u03bd\u03b7 \u03c7\u03c1\u03c9\u03bc\u03b1\u03c4\u03b9\u03ba\u03ae \u03c0\u03b1\u03bb\u03ad\u03c4\u03b1 \u03ba\u03b1\u03b9 \u03ad\u03bd\u03c4\u03bf\u03bd\u03bf \u03bc\u03bf\u03c4\u03af\u03b2\u03bf. \u0397 \u03bb\u03bf\u03be\u03ae \u03ba\u03b1\u03c4\u03b1\u03c3\u03ba\u03b5\u03c5\u03ae \u03c4\u03b7\u03c2 \u03c3\u03cd\u03bd\u03b8\u03b5\u03c3\u03b7\u03c2 \u03b5\u03af\u03bd\u03b1\u03b9 \u03bc\u03b9\u03b1 \u03c3\u03c5\u03c3\u03ba\u03b5\u03c5\u03ae \u03c0\u03bf\u03c5 \u03b5\u03c0\u03b1\u03bd\u03ad\u03c1\u03c7\u03b5\u03c4\u03b1\u03b9 \u03c3\u03b5 \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03b5\u03c4\u03b9\u03ba\u03ac \u03ad\u03c1\u03b3\u03b1 \u03c4\u03bf\u03c5.<\/p>\n<p>\u0397 \u03b5\u03b9\u03ba\u03cc\u03bd\u03b1 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03ae\u03b8\u03b7\u03ba\u03b5 \u03c7\u03c9\u03c1\u03af\u03c2 \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03ae \u03b2\u03bf\u03ae\u03b8\u03b5\u03b9\u03b1, \u03bc\u03b5 \u03bc\u03b5\u03b3\u03ac\u03bb\u03bf light box \u03ba\u03b1\u03b9 \u03c0\u03bf\u03bb\u03bb\u03ac \u03c1\u03bf\u03bb\u03ac \u03c1\u03b9\u03b6\u03cc\u03c7\u03b1\u03c1\u03c4\u03bf\u03c5. \u03a0\u03af\u03c3\u03c9 \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd \u03ba\u03b1\u03c4\u03b1\u03c3\u03ba\u03b5\u03c5\u03ae \u03c5\u03c0\u03ae\u03c1\u03c7\u03b5 \u03b5\u03c0\u03af\u03c3\u03b7\u03c2 \u03b2\u03b1\u03b8\u03b9\u03ac \u03b3\u03bd\u03ce\u03c3\u03b7. \u039f Hardie \u03ae\u03c4\u03b1\u03bd \u03c3\u03c5\u03c3\u03c4\u03b7\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc\u03c2 \u03b1\u03bd\u03b1\u03b3\u03bd\u03ce\u03c3\u03c4\u03b7\u03c2, \u03b5\u03bd\u03ce \u03c4\u03bf \u03b5\u03bd\u03b4\u03b9\u03b1\u03c6\u03ad\u03c1\u03bf\u03bd \u03c4\u03bf\u03c5 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03c0\u03c4\u03ce\u03c3\u03b7 \u03c4\u03b7\u03c2 \u0392\u03c1\u03b5\u03c4\u03b1\u03bd\u03b9\u03ba\u03ae\u03c2 \u0391\u03c5\u03c4\u03bf\u03ba\u03c1\u03b1\u03c4\u03bf\u03c1\u03af\u03b1\u03c2, \u03b5\u03b9\u03b4\u03b9\u03ba\u03ac \u03c3\u03c4\u03b7\u03bd \u0399\u03bd\u03b4\u03af\u03b1, \u03c4\u03c1\u03bf\u03c6\u03bf\u03b4\u03cc\u03c4\u03b7\u03c3\u03b5 \u03c4\u03bf \u03ad\u03c1\u03b3\u03bf. \u03a5\u03c0\u03ae\u03c1\u03c7\u03b5 \u03ba\u03b1\u03b9 \u03c0\u03c1\u03bf\u03c3\u03c9\u03c0\u03b9\u03ba\u03ae \u03c3\u03cd\u03bd\u03b4\u03b5\u03c3\u03b7: \u03c0\u03ad\u03c1\u03b1\u03c3\u03b5 \u03bc\u03ad\u03c1\u03bf\u03c2 \u03c4\u03b7\u03c2 \u03c0\u03b1\u03b9\u03b4\u03b9\u03ba\u03ae\u03c2 \u03c4\u03bf\u03c5 \u03b7\u03bb\u03b9\u03ba\u03af\u03b1\u03c2 \u03c3\u03c4\u03b7 \u03a3\u03c1\u03b9 \u039b\u03ac\u03bd\u03ba\u03b1, \u03cc\u03c0\u03bf\u03c5 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c4\u03bf\u03cd\u03c3\u03b5 \u03bf \u03c0\u03b1\u03c4\u03ad\u03c1\u03b1\u03c2 \u03c4\u03bf\u03c5 \u03c9\u03c2 \u03c0\u03bb\u03bf\u03af\u03b1\u03c1\u03c7\u03bf\u03c2 \u03c4\u03bf\u03c5 \u03bd\u03b1\u03c5\u03c4\u03b9\u03ba\u03bf\u03cd.<\/p>\n<p>\u0393\u03b9\u03b1 \u03c4\u03bf \u03c3\u03cd\u03b3\u03c7\u03c1\u03bf\u03bd\u03bf branding, \u03c4\u03bf \u03b4\u03af\u03b4\u03b1\u03b3\u03bc\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03cc\u03c4\u03b9 \u03ad\u03bd\u03b1 \u03b9\u03c3\u03c4\u03bf\u03c1\u03b9\u03ba\u03cc \u03ae \u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03b9\u03ba\u03cc \u03b8\u03ad\u03bc\u03b1 \u03b4\u03b5\u03bd \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03b3\u03af\u03bd\u03b5\u03c4\u03b1\u03b9 \u03b5\u03c0\u03b9\u03c6\u03b1\u03bd\u03b5\u03b9\u03b1\u03ba\u03cc \u03b1\u03b9\u03c3\u03b8\u03b7\u03c4\u03b9\u03ba\u03cc \u03bb\u03b5\u03be\u03b9\u03bb\u03cc\u03b3\u03b9\u03bf. \u0397 \u03b3\u03bd\u03ce\u03c3\u03b7 \u03c4\u03bf\u03c5 \u03c0\u03bb\u03b1\u03b9\u03c3\u03af\u03bf\u03c5, \u03b7 \u03c3\u03c7\u03ad\u03c3\u03b7 \u03bc\u03b5 \u03c4\u03bf \u03c5\u03bb\u03b9\u03ba\u03cc \u03ba\u03b1\u03b9 \u03bf \u03ad\u03bb\u03b5\u03b3\u03c7\u03bf\u03c2 \u03c4\u03c9\u03bd \u03c3\u03c5\u03bc\u03b2\u03cc\u03bb\u03c9\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03c0\u03b1\u03c1\u03b1\u03af\u03c4\u03b7\u03c4\u03b1. \u0397 \u03bf\u03c0\u03c4\u03b9\u03ba\u03ae \u03b5\u03c5\u03c6\u03c5\u0390\u03b1 \u03b4\u03b5\u03bd \u03b1\u03bd\u03c4\u03b9\u03ba\u03b1\u03b8\u03b9\u03c3\u03c4\u03ac \u03c4\u03b7\u03bd \u03ad\u03c1\u03b5\u03c5\u03bd\u03b1\u00b7 \u03c4\u03b7\u03bd \u03ba\u03ac\u03bd\u03b5\u03b9 \u03bf\u03c1\u03b1\u03c4\u03ae. \u0397 \u03b1\u03c1\u03c7\u03ae \u03b1\u03c5\u03c4\u03ae \u03b5\u03af\u03bd\u03b1\u03b9 \u03b5\u03be\u03af\u03c3\u03bf\u03c5 \u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03ae \u03cc\u03c4\u03b1\u03bd \u03c0\u03bf\u03bb\u03bb\u03ac \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03b5\u03c4\u03b9\u03ba\u03ac \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03b1 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03bf\u03c1\u03b3\u03b1\u03bd\u03c9\u03b8\u03bf\u03cd\u03bd \u03c3\u03b5 <a href=\"https:\/\/twodots.gr\/foodera-technologies-pente-brands-eniaia-taftotita\/\">\u03bc\u03af\u03b1 \u03b5\u03bd\u03b9\u03b1\u03af\u03b1 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b9\u03ba\u03ae \u03c4\u03b1\u03c5\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1<\/a>.<\/p>\n<h2 id=\"archaiologia-redesign\">\u0397 \u03b5\u03c0\u03b9\u03bc\u03ad\u03bb\u03b5\u03b9\u03b1 \u03c9\u03c2 \u00ab\u03b1\u03c1\u03c7\u03b1\u03b9\u03bf\u03bb\u03bf\u03b3\u03af\u03b1\u00bb \u03b5\u03bd\u03cc\u03c2 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03b9\u03ba\u03bf\u03cd \u03c3\u03c5\u03c3\u03c4\u03ae\u03bc\u03b1\u03c4\u03bf\u03c2<\/h2>\n<p>\u039f \u03c4\u03af\u03c4\u03bb\u03bf\u03c2 <em>Archaeology in Observation<\/em> \u03c0\u03b5\u03c1\u03b9\u03b3\u03c1\u03ac\u03c6\u03b5\u03b9 \u03bc\u03b5 \u03b1\u03ba\u03c1\u03af\u03b2\u03b5\u03b9\u03b1 \u03c4\u03b7 \u03b4\u03b9\u03b1\u03b4\u03b9\u03ba\u03b1\u03c3\u03af\u03b1 \u03c4\u03b7\u03c2 \u03ad\u03ba\u03b8\u03b5\u03c3\u03b7\u03c2. \u039f Wiedemann \u03b4\u03b5\u03bd \u03c0\u03b5\u03c1\u03b9\u03bf\u03c1\u03af\u03c3\u03c4\u03b7\u03ba\u03b5 \u03c3\u03c4\u03b1 \u03ae\u03b4\u03b7 \u03b1\u03bd\u03b1\u03b3\u03bd\u03c9\u03c1\u03b9\u03c3\u03bc\u03ad\u03bd\u03b1 \u03ad\u03c1\u03b3\u03b1, \u03b1\u03bb\u03bb\u03ac \u03b1\u03bd\u03b1\u03b6\u03ae\u03c4\u03b7\u03c3\u03b5 \u03c3\u03c7\u03ad\u03c3\u03b5\u03b9\u03c2 \u03b1\u03bd\u03ac\u03bc\u03b5\u03c3\u03b1 \u03c3\u03c4\u03bf \u03c3\u03c0\u03af\u03c4\u03b9, \u03c4\u03bf\u03bd \u03ba\u03ae\u03c0\u03bf, \u03c4\u03b7 \u03b2\u03b9\u03b2\u03bb\u03b9\u03bf\u03b8\u03ae\u03ba\u03b7, \u03c4\u03b9\u03c2 \u03c3\u03c5\u03bb\u03bb\u03bf\u03b3\u03ad\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03b5\u03c0\u03b1\u03b3\u03b3\u03b5\u03bb\u03bc\u03b1\u03c4\u03b9\u03ba\u03ae \u03c0\u03b1\u03c1\u03b1\u03b3\u03c9\u03b3\u03ae \u03c4\u03bf\u03c5 Hardie. \u03a4\u03b1 \u03b4\u03b9\u03ac\u03c3\u03b7\u03bc\u03b1 \u03b5\u03be\u03ce\u03c6\u03c5\u03bb\u03bb\u03b1 \u03b5\u03bc\u03c6\u03b1\u03bd\u03af\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03ad\u03c4\u03c3\u03b9 \u03c9\u03c2 \u03bc\u03ad\u03c1\u03bf\u03c2 \u03b5\u03bd\u03cc\u03c2 \u03bc\u03b5\u03b3\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03bf\u03c5 \u03c3\u03c5\u03c3\u03c4\u03ae\u03bc\u03b1\u03c4\u03bf\u03c2: \u03c0\u03b1\u03c1\u03b1\u03c4\u03ae\u03c1\u03b7\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03c6\u03cd\u03c3\u03b7\u03c2, \u03c4\u03b1\u03be\u03b9\u03bd\u03cc\u03bc\u03b7\u03c3\u03b7 \u03b1\u03bd\u03c4\u03b9\u03ba\u03b5\u03b9\u03bc\u03ad\u03bd\u03c9\u03bd, \u03b1\u03bd\u03ac\u03b3\u03bd\u03c9\u03c3\u03b7, \u03c7\u03b5\u03b9\u03c1\u03bf\u03c4\u03b5\u03c7\u03bd\u03af\u03b1 \u03ba\u03b1\u03b9 \u03c0\u03b1\u03b9\u03c7\u03bd\u03af\u03b4\u03b9 \u03bc\u03b5 \u03c4\u03b7\u03bd \u03c0\u03c1\u03bf\u03bf\u03c0\u03c4\u03b9\u03ba\u03ae.<\/p>\n<p>\u039c\u03b9\u03b1 \u03b1\u03bd\u03ac\u03bb\u03bf\u03b3\u03b7 \u03b1\u03c1\u03c7\u03b1\u03b9\u03bf\u03bb\u03bf\u03b3\u03af\u03b1 \u03b2\u03bf\u03b7\u03b8\u03ac \u03ad\u03bd\u03b1 \u03ce\u03c1\u03b9\u03bc\u03bf brand \u03c0\u03c1\u03b9\u03bd \u03b1\u03c0\u03cc redesign. \u0397 \u03bf\u03bc\u03ac\u03b4\u03b1 \u03b4\u03b5\u03bd \u03be\u03b5\u03ba\u03b9\u03bd\u03ac \u03b4\u03b9\u03b1\u03b3\u03c1\u03ac\u03c6\u03bf\u03bd\u03c4\u03b1\u03c2 \u03c4\u03bf \u03c0\u03b1\u03c1\u03b5\u03bb\u03b8\u03cc\u03bd. \u0391\u03bd\u03b1\u03b6\u03b7\u03c4\u03ac \u03c4\u03b9 \u03b5\u03af\u03c7\u03b5 \u03b4\u03b9\u03b1\u03c7\u03c1\u03bf\u03bd\u03b9\u03ba\u03ae \u03b1\u03be\u03af\u03b1: \u03ad\u03bd\u03b1 \u03c3\u03c7\u03ae\u03bc\u03b1, \u03ad\u03bd\u03b1 \u03bc\u03bf\u03c4\u03af\u03b2\u03bf, \u03bc\u03b9\u03b1 \u03c6\u03c1\u03ac\u03c3\u03b7, \u03ad\u03bd\u03b1 \u03c5\u03bb\u03b9\u03ba\u03cc, \u03ad\u03bd\u03b1\u03bd \u03c4\u03c1\u03cc\u03c0\u03bf \u03c6\u03c9\u03c4\u03bf\u03b3\u03c1\u03ac\u03c6\u03b9\u03c3\u03b7\u03c2 \u03ae \u03bc\u03b9\u03b1 \u03c3\u03c5\u03bc\u03c0\u03b5\u03c1\u03b9\u03c6\u03bf\u03c1\u03ac \u03b5\u03be\u03c5\u03c0\u03b7\u03c1\u03ad\u03c4\u03b7\u03c3\u03b7\u03c2. \u03a4\u03bf \u03b6\u03b7\u03c4\u03bf\u03cd\u03bc\u03b5\u03bd\u03bf \u03b4\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03b7 \u03bd\u03bf\u03c3\u03c4\u03b1\u03bb\u03b3\u03b9\u03ba\u03ae \u03b1\u03bd\u03b1\u03c0\u03b1\u03c1\u03b1\u03b3\u03c9\u03b3\u03ae, \u03b1\u03bb\u03bb\u03ac \u03b7 \u03ba\u03b1\u03c4\u03b1\u03bd\u03cc\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd \u03b1\u03c1\u03c7\u03ce\u03bd \u03c0\u03bf\u03c5 \u03ad\u03ba\u03b1\u03bd\u03b1\u03bd \u03b1\u03c5\u03c4\u03ac \u03c4\u03b1 \u03c3\u03c4\u03bf\u03b9\u03c7\u03b5\u03af\u03b1 \u03b1\u03bd\u03b1\u03b3\u03bd\u03c9\u03c1\u03af\u03c3\u03b9\u03bc\u03b1.<\/p>\n<p>\u0391\u03c5\u03c4\u03cc \u03c0\u03c1\u03bf\u03c3\u03c4\u03b1\u03c4\u03b5\u03cd\u03b5\u03b9 \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1 \u03b1\u03c0\u03cc \u03b1\u03c0\u03bf\u03c3\u03c5\u03bd\u03b4\u03ad\u03c3\u03b5\u03b9\u03c2. \u0391\u03bd \u03c4\u03bf \u03bd\u03ad\u03bf \u03bf\u03c0\u03c4\u03b9\u03ba\u03cc \u03c3\u03cd\u03c3\u03c4\u03b7\u03bc\u03b1 \u03b4\u03b5\u03bd \u03c3\u03c5\u03bd\u03b4\u03ad\u03b5\u03c4\u03b1\u03b9 \u03bc\u03b5 \u03c4\u03bf \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd, \u03c4\u03bf site, \u03c4\u03b7 \u03c3\u03c5\u03c3\u03ba\u03b5\u03c5\u03b1\u03c3\u03af\u03b1 \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03b5\u03be\u03c5\u03c0\u03b7\u03c1\u03ad\u03c4\u03b7\u03c3\u03b7, \u03c4\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc \u03b2\u03bb\u03ad\u03c0\u03b5\u03b9 \u03b1\u03c3\u03c5\u03bd\u03ad\u03c7\u03b5\u03b9\u03b1 \u03b1\u03bd\u03c4\u03af \u03b3\u03b9\u03b1 \u03b5\u03be\u03ad\u03bb\u03b9\u03be\u03b7. \u0397 <a href=\"https:\/\/twodots.gr\/brand-experience-choris-aposyndeseis\/\">\u03c3\u03c5\u03bd\u03ad\u03c7\u03b5\u03b9\u03b1 \u03c4\u03b7\u03c2 \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1\u03c2 brand<\/a> \u03b1\u03c0\u03b1\u03b9\u03c4\u03b5\u03af \u03ba\u03bf\u03b9\u03bd\u03ad\u03c2 \u03b1\u03c0\u03bf\u03c6\u03ac\u03c3\u03b5\u03b9\u03c2 \u03c3\u03b5 \u03cc\u03bb\u03b1 \u03c4\u03b1 \u03c3\u03b7\u03bc\u03b5\u03af\u03b1 \u03b5\u03c0\u03b1\u03c6\u03ae\u03c2, \u03cc\u03c7\u03b9 \u03b1\u03c0\u03bb\u03ce\u03c2 \u03af\u03b4\u03b9\u03b1 \u03c7\u03c1\u03ce\u03bc\u03b1\u03c4\u03b1.<\/p>\n<h2 id=\"workflow-brand-audit\">\u0388\u03be\u03b9 \u03b2\u03ae\u03bc\u03b1\u03c4\u03b1 \u03b3\u03b9\u03b1 brand audit \u03c0\u03b1\u03c1\u03b1\u03c4\u03ae\u03c1\u03b7\u03c3\u03b7\u03c2<\/h2>\n<p>\u0397 \u03bc\u03ad\u03b8\u03bf\u03b4\u03bf\u03c2 \u03c4\u03bf\u03c5 Hardie \u03b4\u03b5\u03bd \u03bc\u03b5\u03c4\u03b1\u03c4\u03c1\u03ad\u03c0\u03b5\u03c4\u03b1\u03b9 \u03c3\u03b5 \u03c4\u03c5\u03c0\u03bf\u03c0\u03bf\u03b9\u03b7\u03bc\u03ad\u03bd\u03b7 \u03c3\u03c5\u03bd\u03c4\u03b1\u03b3\u03ae, \u03b1\u03bb\u03bb\u03ac \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03b5\u03bc\u03c0\u03bd\u03b5\u03cd\u03c3\u03b5\u03b9 \u03ad\u03bd\u03b1 \u03c3\u03c5\u03b3\u03ba\u03b5\u03ba\u03c1\u03b9\u03bc\u03ad\u03bd\u03bf audit \u03c0\u03c1\u03b9\u03bd \u03b1\u03c0\u03cc \u03bd\u03ad\u03b1 \u03c4\u03b1\u03c5\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1, \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b1 \u03ae redesign. \u03a3\u03c4\u03cc\u03c7\u03bf\u03c2 \u03b5\u03af\u03bd\u03b1\u03b9 \u03bd\u03b1 \u03b2\u03c1\u03b5\u03b8\u03b5\u03af \u03c4\u03bf \u03c5\u03bb\u03b9\u03ba\u03cc \u03c0\u03bf\u03c5 \u03b1\u03bd\u03ae\u03ba\u03b5\u03b9 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ac \u03c3\u03c4\u03bf brand \u03c0\u03c1\u03b9\u03bd \u03b1\u03c1\u03c7\u03af\u03c3\u03b5\u03b9 \u03b7 \u03c0\u03b1\u03c1\u03b1\u03b3\u03c9\u03b3\u03ae \u03b5\u03b9\u03ba\u03b1\u03c3\u03c4\u03b9\u03ba\u03ce\u03bd \u03b5\u03c0\u03b9\u03bb\u03bf\u03b3\u03ce\u03bd.<\/p>\n<div class=\"td-step-list\">\n<p class=\"td-step-list-title\">\u0388\u03be\u03b9 \u03b2\u03ae\u03bc\u03b1\u03c4\u03b1 \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03bc\u03b5\u03c4\u03b1\u03c4\u03c1\u03b1\u03c0\u03b5\u03af \u03b7 \u03c0\u03b1\u03c1\u03b1\u03c4\u03ae\u03c1\u03b7\u03c3\u03b7 \u03c3\u03b5 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03b9\u03ba\u03ae \u03ba\u03b1\u03c4\u03b5\u03cd\u03b8\u03c5\u03bd\u03c3\u03b7<\/p>\n<ol>\n<li><span class=\"td-step-kicker\">Polje<\/span><strong>\u03a0\u03b1\u03c1\u03b1\u03c4\u03b7\u03c1\u03ae\u03c3\u03c4\u03b5 \u03c4\u03bf \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd \u03b5\u03ba\u03b5\u03af \u03cc\u03c0\u03bf\u03c5 \u03c7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03b5\u03af\u03c4\u03b1\u03b9<\/strong>\n<p>\u039a\u03b1\u03c4\u03b1\u03b3\u03c1\u03ac\u03c8\u03c4\u03b5 \u03c7\u03b5\u03b9\u03c1\u03bf\u03bd\u03bf\u03bc\u03af\u03b5\u03c2, \u03c6\u03b8\u03bf\u03c1\u03ad\u03c2, \u03c5\u03bb\u03b9\u03ba\u03ac, \u03c0\u03b5\u03c1\u03b9\u03b2\u03ac\u03bb\u03bb\u03bf\u03bd, \u03b5\u03c1\u03c9\u03c4\u03ae\u03c3\u03b5\u03b9\u03c2 \u03ba\u03b1\u03b9 \u03bc\u03b9\u03ba\u03c1\u03ad\u03c2 \u03c3\u03c5\u03bd\u03ae\u03b8\u03b5\u03b9\u03b5\u03c2 \u03c0\u03b5\u03bb\u03b1\u03c4\u03ce\u03bd. \u039c\u03b7\u03bd \u03c0\u03b5\u03c1\u03b9\u03bf\u03c1\u03b9\u03c3\u03c4\u03b5\u03af\u03c4\u03b5 \u03c3\u03c4\u03b9\u03c2 \u03ad\u03c4\u03bf\u03b9\u03bc\u03b5\u03c2 \u03c6\u03c9\u03c4\u03bf\u03b3\u03c1\u03b1\u03c6\u03af\u03b5\u03c2 marketing.<\/p>\n<\/li>\n<li><span class=\"td-step-kicker\">\u0391\u03c1\u03c7\u03b5\u03af\u03bf<\/span><strong>\u03a3\u03c5\u03b3\u03ba\u03b5\u03bd\u03c4\u03c1\u03ce\u03c3\u03c4\u03b5 \u03c4\u03b5\u03ba\u03bc\u03ae\u03c1\u03b9\u03b1 \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ae \u03b9\u03c3\u03c4\u03bf\u03c1\u03af\u03b1 \u03c4\u03bf\u03c5 brand<\/strong>\n<p>\u0395\u03bb\u03ad\u03b3\u03be\u03c4\u03b5 \u03c0\u03b1\u03bb\u03b9\u03ac \u03ad\u03bd\u03c4\u03c5\u03c0\u03b1, \u03c3\u03c5\u03c3\u03ba\u03b5\u03c5\u03b1\u03c3\u03af\u03b5\u03c2, email, \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03b1, \u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03b1 \u03ba\u03b1\u03b9 \u03c6\u03c1\u03ac\u03c3\u03b5\u03b9\u03c2 \u03c0\u03b5\u03bb\u03b1\u03c4\u03ce\u03bd. \u03a3\u03b7\u03bc\u03b5\u03b9\u03ce\u03c3\u03c4\u03b5 \u03c0\u03bf\u03b9\u03b1 \u03c3\u03c4\u03bf\u03b9\u03c7\u03b5\u03af\u03b1 \u03b5\u03c0\u03b1\u03bd\u03ad\u03c1\u03c7\u03bf\u03bd\u03c4\u03b1\u03b9 \u03bc\u03b5 \u03bb\u03cc\u03b3\u03bf \u03ba\u03b1\u03b9 \u03c0\u03bf\u03b9\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03c0\u03bb\u03ce\u03c2 \u03c3\u03c5\u03bd\u03ae\u03b8\u03b5\u03b9\u03b1.<\/p>\n<\/li>\n<li><span class=\"td-step-kicker\">\u03a3\u03cd\u03bc\u03b2\u03bf\u03bb\u03bf<\/span><strong>\u039f\u03c1\u03af\u03c3\u03c4\u03b5 \u03c4\u03b7 \u03bc\u03af\u03b1 \u03c3\u03c7\u03ad\u03c3\u03b7 \u03c0\u03bf\u03c5 \u03b1\u03be\u03af\u03b6\u03b5\u03b9 \u03bd\u03b1 \u03b3\u03af\u03bd\u03b5\u03b9 \u03bf\u03c0\u03c4\u03b9\u03ba\u03ae \u03b9\u03b4\u03ad\u03b1<\/strong>\n<p>\u03a0\u03b5\u03c1\u03b9\u03b3\u03c1\u03ac\u03c8\u03c4\u03b5 \u03bc\u03b5 \u03bc\u03af\u03b1 \u03c0\u03c1\u03cc\u03c4\u03b1\u03c3\u03b7 \u03c4\u03b9 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03ba\u03b1\u03c4\u03b1\u03bb\u03ac\u03b2\u03b5\u03b9 \u03bf \u03ac\u03bd\u03b8\u03c1\u03c9\u03c0\u03bf\u03c2. \u0397 \u03c0\u03c1\u03cc\u03c4\u03b1\u03c3\u03b7 \u03c0\u03c1\u03bf\u03b7\u03b3\u03b5\u03af\u03c4\u03b1\u03b9 \u03c4\u03bf\u03c5 \u03bb\u03bf\u03b3\u03bf\u03c4\u03cd\u03c0\u03bf\u03c5, \u03c4\u03b7\u03c2 \u03c6\u03c9\u03c4\u03bf\u03b3\u03c1\u03ac\u03c6\u03b9\u03c3\u03b7\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03c9\u03bd \u03b5\u03c6\u03b1\u03c1\u03bc\u03bf\u03b3\u03ce\u03bd.<\/p>\n<\/li>\n<li><span class=\"td-step-kicker\">\u03a0\u03b5\u03c1\u03b9\u03bf\u03c1\u03b9\u03c3\u03bc\u03cc\u03c2<\/span><strong>\u0398\u03ad\u03c3\u03c4\u03b5 \u03ba\u03b1\u03bd\u03cc\u03bd\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03ba\u03ac\u03bd\u03bf\u03c5\u03bd \u03c4\u03b7\u03bd \u03b5\u03c0\u03b9\u03bb\u03bf\u03b3\u03ae \u03c0\u03b9\u03bf \u03ba\u03b1\u03b8\u03b1\u03c1\u03ae<\/strong>\n<p>\u039f\u03c1\u03af\u03c3\u03c4\u03b5 \u03c5\u03bb\u03b9\u03ba\u03ac, \u03c7\u03c1\u03c9\u03bc\u03b1\u03c4\u03b9\u03ba\u03ae \u03bb\u03bf\u03b3\u03b9\u03ba\u03ae, \u03b5\u03c0\u03af\u03c0\u03b5\u03b4\u03bf \u03bb\u03b5\u03c0\u03c4\u03bf\u03bc\u03ad\u03c1\u03b5\u03b9\u03b1\u03c2 \u03ba\u03b1\u03b9 \u03c3\u03c5\u03bc\u03c0\u03b5\u03c1\u03b9\u03c6\u03bf\u03c1\u03ac \u03c3\u03b5 \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03b5\u03c4\u03b9\u03ba\u03ad\u03c2 \u03ba\u03bb\u03af\u03bc\u03b1\u03ba\u03b5\u03c2. \u039f \u03c0\u03b5\u03c1\u03b9\u03bf\u03c1\u03b9\u03c3\u03bc\u03cc\u03c2 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03b5\u03be\u03c5\u03c0\u03b7\u03c1\u03b5\u03c4\u03b5\u03af \u03c4\u03bf \u03bd\u03cc\u03b7\u03bc\u03b1, \u03cc\u03c7\u03b9 \u03bd\u03b1 \u03bc\u03b9\u03bc\u03b5\u03af\u03c4\u03b1\u03b9 \u03c4\u03bf \u03c3\u03c4\u03b9\u03bb \u03c4\u03bf\u03c5 Hardie.<\/p>\n<\/li>\n<li><span class=\"td-step-kicker\">\u0394\u03bf\u03ba\u03b9\u03bc\u03ae<\/span><strong>\u0395\u03bb\u03ad\u03b3\u03be\u03c4\u03b5 \u03c4\u03b7 \u03bc\u03ad\u03b8\u03bf\u03b4\u03bf \u03c3\u03b5 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ac \u03c3\u03b7\u03bc\u03b5\u03af\u03b1 \u03b5\u03c0\u03b1\u03c6\u03ae\u03c2<\/strong>\n<p>\u0394\u03bf\u03ba\u03b9\u03bc\u03ac\u03c3\u03c4\u03b5 \u03c4\u03b7\u03bd \u03af\u03b4\u03b9\u03b1 \u03b1\u03c1\u03c7\u03ae \u03c3\u03b5 mobile \u03c3\u03b5\u03bb\u03af\u03b4\u03b1, \u03c3\u03c5\u03c3\u03ba\u03b5\u03c5\u03b1\u03c3\u03af\u03b1, email \u03ba\u03b1\u03b9 \u03c6\u03c5\u03c3\u03b9\u03ba\u03cc \u03c5\u03bb\u03b9\u03ba\u03cc. \u0391\u03bd \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03b5\u03af \u03bc\u03cc\u03bd\u03bf \u03c3\u03b5 \u03bc\u03af\u03b1 \u03b5\u03bd\u03c4\u03c5\u03c0\u03c9\u03c3\u03b9\u03b1\u03ba\u03ae \u03bc\u03b1\u03ba\u03ad\u03c4\u03b1, \u03b4\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03ba\u03cc\u03bc\u03b7 \u03c3\u03cd\u03c3\u03c4\u03b7\u03bc\u03b1.<\/p>\n<\/li>\n<li><span class=\"td-step-kicker\">\u0395\u03c0\u03b9\u03bc\u03ad\u03bb\u03b5\u03b9\u03b1<\/span><strong>\u0391\u03c6\u03b1\u03b9\u03c1\u03ad\u03c3\u03c4\u03b5 \u03cc,\u03c4\u03b9 \u03b4\u03b5\u03bd \u03c5\u03c0\u03b7\u03c1\u03b5\u03c4\u03b5\u03af \u03c4\u03b7\u03bd \u03ba\u03b5\u03bd\u03c4\u03c1\u03b9\u03ba\u03ae \u03b9\u03b4\u03ad\u03b1<\/strong>\n<p>\u03a3\u03c5\u03b3\u03ba\u03c1\u03af\u03bd\u03b5\u03c4\u03b5 \u03c4\u03b9\u03c2 \u03b5\u03ba\u03b4\u03bf\u03c7\u03ad\u03c2 \u03bc\u03b5 \u03c4\u03bf \u03b1\u03c1\u03c7\u03b9\u03ba\u03cc \u03b5\u03cd\u03c1\u03b7\u03bc\u03b1 \u03ba\u03b1\u03b9 \u03ba\u03c1\u03b1\u03c4\u03ae\u03c3\u03c4\u03b5 \u03cc,\u03c4\u03b9 \u03ba\u03ac\u03bd\u03b5\u03b9 \u03c4\u03bf brand \u03c3\u03b1\u03c6\u03ad\u03c3\u03c4\u03b5\u03c1\u03bf. \u0397 \u03b1\u03c6\u03b1\u03af\u03c1\u03b5\u03c3\u03b7 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c4\u03b5\u03ba\u03bc\u03b7\u03c1\u03b9\u03c9\u03bc\u03ad\u03bd\u03b7 \u03b1\u03c0\u03cc\u03c6\u03b1\u03c3\u03b7, \u03cc\u03c7\u03b9 \u03b1\u03c5\u03c4\u03cc\u03bc\u03b1\u03c4\u03bf\u03c2 \u03bc\u03b9\u03bd\u03b9\u03bc\u03b1\u03bb\u03b9\u03c3\u03bc\u03cc\u03c2.<\/p>\n<\/li>\n<\/ol>\n<\/div>\n<p>\u0397 \u03c4\u03b5\u03bb\u03b9\u03ba\u03ae \u03b4\u03bf\u03ba\u03b9\u03bc\u03ae \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03c0\u03bb\u03ae: \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03b7 \u03bf\u03bc\u03ac\u03b4\u03b1 \u03bd\u03b1 \u03b5\u03be\u03b7\u03b3\u03ae\u03c3\u03b5\u03b9 \u03b3\u03b9\u03b1\u03c4\u03af \u03c5\u03c0\u03ac\u03c1\u03c7\u03b5\u03b9 \u03ba\u03ac\u03b8\u03b5 \u03b2\u03b1\u03c3\u03b9\u03ba\u03cc \u03c3\u03c4\u03bf\u03b9\u03c7\u03b5\u03af\u03bf \u03c7\u03c9\u03c1\u03af\u03c2 \u03bd\u03b1 \u03b5\u03c0\u03b9\u03ba\u03b1\u03bb\u03b5\u03af\u03c4\u03b1\u03b9 \u03bc\u03cc\u03bd\u03bf \u03b3\u03bf\u03cd\u03c3\u03c4\u03bf \u03ae \u03c4\u03ac\u03c3\u03b7; \u0391\u03bd \u03bd\u03b1\u03b9, \u03c4\u03bf \u03c3\u03cd\u03c3\u03c4\u03b7\u03bc\u03b1 \u03ad\u03c7\u03b5\u03b9 \u03c0\u03b9\u03b8\u03b1\u03bd\u03cc\u03c4\u03b7\u03c4\u03b5\u03c2 \u03bd\u03b1 \u03b5\u03c0\u03b9\u03b2\u03b9\u03ce\u03c3\u03b5\u03b9 \u03b1\u03c0\u03cc \u03b1\u03bb\u03bb\u03b1\u03b3\u03ad\u03c2 \u03ba\u03b1\u03bd\u03b1\u03bb\u03b9\u03ce\u03bd \u03ba\u03b1\u03b9 \u03bc\u03bf\u03c1\u03c6\u03ce\u03bd. \u0391\u03bd \u03cc\u03c7\u03b9, \u03c7\u03c1\u03b5\u03b9\u03ac\u03b6\u03b5\u03c4\u03b1\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b7 \u03c0\u03b1\u03c1\u03b1\u03c4\u03ae\u03c1\u03b7\u03c3\u03b7 \u03c0\u03c1\u03b9\u03bd \u03b1\u03c0\u03cc \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b5\u03c2 \u03bc\u03b1\u03ba\u03ad\u03c4\u03b5\u03c2.<\/p>\n<h2 id=\"ti-kratoun-omades\">\u03a4\u03b9 \u03ba\u03c1\u03b1\u03c4\u03bf\u03cd\u03bd \u03c3\u03ae\u03bc\u03b5\u03c1\u03b1 brands \u03ba\u03b1\u03b9 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03b9\u03ba\u03ad\u03c2 \u03bf\u03bc\u03ac\u03b4\u03b5\u03c2<\/h2>\n<p>\u03a4\u03b1 \u03c0\u03ad\u03bd\u03c4\u03b5 \u03ad\u03c1\u03b3\u03b1 \u03b4\u03b5\u03bd \u03c3\u03c5\u03bd\u03b9\u03c3\u03c4\u03bf\u03cd\u03bd \u03ad\u03c4\u03bf\u03b9\u03bc\u03b7 \u03c3\u03c5\u03bd\u03c4\u03b1\u03b3\u03ae. \u0394\u03b5\u03af\u03c7\u03bd\u03bf\u03c5\u03bd \u03cc\u03bc\u03c9\u03c2 \u03ad\u03bd\u03b1 \u03c3\u03c5\u03bd\u03b5\u03ba\u03c4\u03b9\u03ba\u03cc \u03c3\u03cd\u03bd\u03bf\u03bb\u03bf \u03c0\u03c1\u03b1\u03ba\u03c4\u03b9\u03ba\u03ce\u03bd. \u03a0\u03c1\u03ce\u03c4\u03bf\u03bd, \u03b7 \u03b1\u03c0\u03bb\u03cc\u03c4\u03b7\u03c4\u03b1 \u03b1\u03c0\u03b1\u03b9\u03c4\u03b5\u03af \u03b3\u03bd\u03ce\u03c3\u03b7 \u03c4\u03bf\u03c5 \u03b8\u03ad\u03bc\u03b1\u03c4\u03bf\u03c2. \u0394\u03b5\u03cd\u03c4\u03b5\u03c1\u03bf\u03bd, \u03b7 \u03c0\u03b1\u03c1\u03b1\u03c4\u03ae\u03c1\u03b7\u03c3\u03b7 \u03c4\u03bf\u03c5 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03bf\u03cd \u03ba\u03cc\u03c3\u03bc\u03bf\u03c5 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03b5\u03af \u03c0\u03b9\u03bf \u03b9\u03b4\u03b9\u03b1\u03af\u03c4\u03b5\u03c1\u03bf \u03c5\u03bb\u03b9\u03ba\u03cc \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd \u03b1\u03bd\u03b1\u03ba\u03cd\u03ba\u03bb\u03c9\u03c3\u03b7 \u03c4\u03ac\u03c3\u03b5\u03c9\u03bd. \u03a4\u03c1\u03af\u03c4\u03bf\u03bd, \u03c4\u03b1 \u03b1\u03c1\u03c7\u03b5\u03af\u03b1 \u03ba\u03b1\u03b9 \u03bf\u03b9 \u03c3\u03c5\u03bb\u03bb\u03bf\u03b3\u03ad\u03c2 \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03bf\u03cd\u03bd \u03c9\u03c2 \u03b5\u03bd\u03b5\u03c1\u03b3\u03ac \u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03b1. \u03a4\u03ad\u03c4\u03b1\u03c1\u03c4\u03bf\u03bd, \u03bf \u03c0\u03b5\u03b9\u03c1\u03b1\u03bc\u03b1\u03c4\u03b9\u03c3\u03bc\u03cc\u03c2 \u03c7\u03c9\u03c1\u03af\u03c2 \u03ac\u03bc\u03b5\u03c3\u03b7 \u03b5\u03bc\u03c0\u03bf\u03c1\u03b9\u03ba\u03ae \u03c0\u03af\u03b5\u03c3\u03b7 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03b1\u03bd\u03bf\u03af\u03be\u03b5\u03b9 \u03c4\u03b5\u03c7\u03bd\u03b9\u03ba\u03ad\u03c2 \u03ba\u03b1\u03b9 \u03c3\u03c5\u03bd\u03b5\u03c1\u03b3\u03b1\u03c3\u03af\u03b5\u03c2. \u03a0\u03ad\u03bc\u03c0\u03c4\u03bf\u03bd, \u03c4\u03b1 \u03c3\u03cd\u03bc\u03b2\u03bf\u03bb\u03b1 \u03b1\u03c0\u03bf\u03ba\u03c4\u03bf\u03cd\u03bd \u03b2\u03ac\u03b8\u03bf\u03c2 \u03cc\u03c4\u03b1\u03bd \u03c3\u03c4\u03b7\u03c1\u03af\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03c3\u03b5 \u03b9\u03c3\u03c4\u03bf\u03c1\u03b9\u03ba\u03cc \u03ba\u03b1\u03b9 \u03c0\u03c1\u03bf\u03c3\u03c9\u03c0\u03b9\u03ba\u03cc \u03c0\u03bb\u03b1\u03af\u03c3\u03b9\u03bf.<\/p>\n<p>\u03a3\u03b5 \u03bc\u03b9\u03b1 \u03b5\u03c0\u03bf\u03c7\u03ae \u03b3\u03c1\u03ae\u03b3\u03bf\u03c1\u03b7\u03c2 \u03c0\u03b1\u03c1\u03b1\u03b3\u03c9\u03b3\u03ae\u03c2 \u03b5\u03b9\u03ba\u03cc\u03bd\u03c9\u03bd, \u03b7 \u03b5\u03c1\u03b3\u03b1\u03c3\u03af\u03b1 \u03c4\u03bf\u03c5 Hardie \u03c5\u03c0\u03b5\u03bd\u03b8\u03c5\u03bc\u03af\u03b6\u03b5\u03b9 \u03c4\u03b7 \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03ac \u03b1\u03bd\u03ac\u03bc\u03b5\u03c3\u03b1 \u03c3\u03c4\u03b7 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03af\u03b1 \u03c0\u03bf\u03bb\u03bb\u03ce\u03bd \u03b5\u03c0\u03b9\u03bb\u03bf\u03b3\u03ce\u03bd \u03ba\u03b1\u03b9 \u03c3\u03c4\u03b7\u03bd \u03b5\u03c0\u03b9\u03bb\u03bf\u03b3\u03ae \u03c4\u03b7\u03c2 \u03c3\u03c9\u03c3\u03c4\u03ae\u03c2 \u03b9\u03b4\u03ad\u03b1\u03c2. \u03a4\u03b1 \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03ac \u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03b1 \u03bc\u03c0\u03bf\u03c1\u03bf\u03cd\u03bd \u03bd\u03b1 \u03b5\u03c0\u03b9\u03c4\u03b1\u03c7\u03cd\u03bd\u03bf\u03c5\u03bd \u03c4\u03b9\u03c2 \u03b5\u03ba\u03b4\u03bf\u03c7\u03ad\u03c2, \u03b1\u03bb\u03bb\u03ac \u03b4\u03b5\u03bd \u03b1\u03c0\u03bf\u03c6\u03b1\u03c3\u03af\u03b6\u03bf\u03c5\u03bd \u03c0\u03bf\u03b9\u03bf \u03b1\u03bd\u03c4\u03b9\u03ba\u03b5\u03af\u03bc\u03b5\u03bd\u03bf \u03b1\u03be\u03af\u03b6\u03b5\u03b9 \u03c0\u03b1\u03c1\u03b1\u03c4\u03ae\u03c1\u03b7\u03c3\u03b7, \u03c0\u03bf\u03b9\u03b1 \u03b1\u03bd\u03b1\u03c6\u03bf\u03c1\u03ac \u03b5\u03af\u03bd\u03b1\u03b9 \u03bf\u03c5\u03c3\u03b9\u03b1\u03c3\u03c4\u03b9\u03ba\u03ae \u03ba\u03b1\u03b9 \u03c0\u03bf\u03b9\u03bf \u03c3\u03cd\u03bc\u03b2\u03bf\u03bb\u03bf \u03b1\u03c0\u03bf\u03b4\u03af\u03b4\u03b5\u03b9 \u03c4\u03af\u03bc\u03b9\u03b1 \u03c4\u03bf \u03b8\u03ad\u03bc\u03b1. \u0393\u03b9\u03b1 \u03b1\u03c5\u03c4\u03cc \u03ba\u03b1\u03b9 \u03c4\u03b1 \u03c3\u03cd\u03b3\u03c7\u03c1\u03bf\u03bd\u03b1 <a href=\"https:\/\/twodots.gr\/9-simata-design-brands-2026\/\">\u03c3\u03ae\u03bc\u03b1\u03c4\u03b1 design \u03c0\u03bf\u03c5 \u03b5\u03c0\u03b7\u03c1\u03b5\u03ac\u03b6\u03bf\u03c5\u03bd \u03c4\u03b1 brands<\/a> \u03c7\u03c1\u03b5\u03b9\u03ac\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03c0\u03ac\u03bd\u03c4\u03b1 \u03b5\u03c1\u03bc\u03b7\u03bd\u03b5\u03af\u03b1 \u03bc\u03ad\u03c3\u03b1 \u03c3\u03c4\u03bf \u03c3\u03c5\u03b3\u03ba\u03b5\u03ba\u03c1\u03b9\u03bc\u03ad\u03bd\u03bf \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03b7\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc \u03c0\u03bb\u03b1\u03af\u03c3\u03b9\u03bf.<\/p>\n<p>\u0397 \u03ad\u03ba\u03b8\u03b5\u03c3\u03b7 \u03c0\u03b1\u03c1\u03bf\u03c5\u03c3\u03b9\u03ac\u03c3\u03c4\u03b7\u03ba\u03b5 \u03b1\u03c0\u03cc 12 \u03ad\u03c9\u03c2 20 \u03a3\u03b5\u03c0\u03c4\u03b5\u03bc\u03b2\u03c1\u03af\u03bf\u03c5 2026 \u03c3\u03c4\u03b7 Wiedemann Lampe Gallery, \u03c3\u03c4\u03bf Hoxton Square \u03c4\u03bf\u03c5 \u039b\u03bf\u03bd\u03b4\u03af\u03bd\u03bf\u03c5, \u03c3\u03c4\u03bf \u03c0\u03bb\u03b1\u03af\u03c3\u03b9\u03bf \u03c4\u03bf\u03c5 London Design Festival. \u0397 \u03b4\u03b9\u03ac\u03c1\u03ba\u03b5\u03b9\u03ac \u03c4\u03b7\u03c2 \u03ae\u03c4\u03b1\u03bd \u03c0\u03b5\u03c1\u03b9\u03bf\u03c1\u03b9\u03c3\u03bc\u03ad\u03bd\u03b7, \u03b1\u03bb\u03bb\u03ac \u03c4\u03bf \u03b5\u03c0\u03b9\u03bc\u03b5\u03bb\u03b7\u03c4\u03b9\u03ba\u03cc \u03c4\u03b7\u03c2 \u03b5\u03cd\u03c1\u03b7\u03bc\u03b1 \u03ad\u03c7\u03b5\u03b9 \u03b4\u03b9\u03b1\u03c1\u03ba\u03ae \u03b1\u03be\u03af\u03b1: \u03c0\u03af\u03c3\u03c9 \u03b1\u03c0\u03cc \u03bc\u03b9\u03b1 \u03b5\u03b9\u03ba\u03cc\u03bd\u03b1 \u03c0\u03bf\u03c5 \u03c6\u03b1\u03af\u03bd\u03b5\u03c4\u03b1\u03b9 \u03b1\u03bd\u03b1\u03c0\u03cc\u03c6\u03b5\u03c5\u03ba\u03c4\u03b7 \u03b2\u03c1\u03af\u03c3\u03ba\u03b5\u03c4\u03b1\u03b9 \u03c3\u03c5\u03bd\u03ae\u03b8\u03c9\u03c2 \u03bc\u03b9\u03b1 \u03bc\u03b1\u03ba\u03c1\u03ac \u03b4\u03b9\u03b1\u03b4\u03b9\u03ba\u03b1\u03c3\u03af\u03b1 \u03c0\u03c1\u03bf\u03c3\u03bf\u03c7\u03ae\u03c2.<\/p>\n<section id=\"sychnes-erotiseis\" class=\"td-faq-section\">\n<div class=\"td-faq\">\n<p class=\"td-faq-heading\">\u010cesto postavljana pitanja<\/p>\n<details class=\"td-faq-item\">\n<summary class=\"td-faq-title\">\u03a0\u03bf\u03b9\u03bf\u03c2 \u03b5\u03af\u03bd\u03b1\u03b9 \u03bf George Hardie;<\/summary>\n<div class=\"td-faq-content\">\n<p>\u0395\u03af\u03bd\u03b1\u03b9 \u0392\u03c1\u03b5\u03c4\u03b1\u03bd\u03cc\u03c2 illustrator, graphic designer \u03ba\u03b1\u03b9 \u03b5\u03ba\u03c0\u03b1\u03b9\u03b4\u03b5\u03c5\u03c4\u03b9\u03ba\u03cc\u03c2, \u03b3\u03bd\u03c9\u03c3\u03c4\u03cc\u03c2 \u03b9\u03b4\u03b9\u03b1\u03af\u03c4\u03b5\u03c1\u03b1 \u03b3\u03b9\u03b1 \u03c4\u03b7 \u03c3\u03c5\u03bd\u03b5\u03c1\u03b3\u03b1\u03c3\u03af\u03b1 \u03c4\u03bf\u03c5 \u03bc\u03b5 \u03c4\u03bf Hipgnosis \u03ba\u03b1\u03b9 \u03b3\u03b9\u03b1 \u03c4\u03bf \u03c3\u03c7\u03ad\u03b4\u03b9\u03bf \u03c4\u03bf\u03c5 \u03b5\u03be\u03c9\u03c6\u03cd\u03bb\u03bb\u03bf\u03c5 <em>The Dark Side of the Moon<\/em> \u03c4\u03c9\u03bd Pink Floyd.<\/p>\n<\/div>\n<\/details>\n<details class=\"td-faq-item\">\n<summary class=\"td-faq-title\">\u03a4\u03b9 \u03c0\u03b1\u03c1\u03bf\u03c5\u03c3\u03af\u03b1\u03c3\u03b5 \u03b7 \u03ad\u03ba\u03b8\u03b5\u03c3\u03b7 Archaeology in Observation;<\/summary>\n<div class=\"td-faq-content\">\n<p>\u03a0\u03b1\u03c1\u03bf\u03c5\u03c3\u03af\u03b1\u03c3\u03b5 \u03c0\u03ad\u03bd\u03c4\u03b5 \u03b4\u03b5\u03ba\u03b1\u03b5\u03c4\u03af\u03b5\u03c2 \u03b4\u03bf\u03c5\u03bb\u03b5\u03b9\u03ac\u03c2, \u03b1\u03c0\u03cc \u03c0\u03c1\u03ce\u03b9\u03bc\u03b1 \u03c7\u03b5\u03b9\u03c1\u03bf\u03c0\u03bf\u03af\u03b7\u03c4\u03b1 \u03c3\u03c7\u03ad\u03b4\u03b9\u03b1 \u03ba\u03b1\u03b9 \u03c0\u03c1\u03bf\u03c3\u03c9\u03c0\u03b9\u03ba\u03ac \u03b1\u03bd\u03c4\u03b9\u03ba\u03b5\u03af\u03bc\u03b5\u03bd\u03b1 \u03ad\u03c9\u03c2 \u03b5\u03ba\u03b4\u03cc\u03c3\u03b5\u03b9\u03c2 \u03ba\u03b1\u03b9 \u03b5\u03bc\u03b2\u03bb\u03b7\u03bc\u03b1\u03c4\u03b9\u03ba\u03ad\u03c2 \u03b5\u03b9\u03ba\u03cc\u03bd\u03b5\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03b7 \u03bc\u03bf\u03c5\u03c3\u03b9\u03ba\u03ae, \u03bf\u03c1\u03b3\u03b1\u03bd\u03c9\u03bc\u03ad\u03bd\u03b1 \u03c3\u03b5 \u03c4\u03ad\u03c3\u03c3\u03b5\u03c1\u03b9\u03c2 \u03b8\u03b5\u03bc\u03b1\u03c4\u03b9\u03ba\u03ad\u03c2 \u03b5\u03bd\u03cc\u03c4\u03b7\u03c4\u03b5\u03c2.<\/p>\n<\/div>\n<\/details>\n<details class=\"td-faq-item\">\n<summary class=\"td-faq-title\">\u0393\u03b9\u03b1\u03c4\u03af \u03b8\u03b5\u03c9\u03c1\u03b5\u03af\u03c4\u03b1\u03b9 \u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03cc \u03c4\u03bf \u03b5\u03be\u03ce\u03c6\u03c5\u03bb\u03bb\u03bf \u03c4\u03bf\u03c5 Dark Side of the Moon;<\/summary>\n<div class=\"td-faq-content\">\n<p>\u0395\u03c0\u03b5\u03b9\u03b4\u03ae \u03bc\u03b5\u03c4\u03b1\u03c4\u03c1\u03ad\u03c0\u03b5\u03b9 \u03c4\u03b7 \u03b4\u03b9\u03ac\u03b8\u03bb\u03b1\u03c3\u03b7 \u03c4\u03bf\u03c5 \u03c6\u03c9\u03c4\u03cc\u03c2 \u03c3\u03b5 \u03b5\u03be\u03b1\u03b9\u03c1\u03b5\u03c4\u03b9\u03ba\u03ac \u03ba\u03b1\u03b8\u03b1\u03c1\u03ae \u03ba\u03b1\u03b9 \u03b1\u03bd\u03b1\u03b3\u03bd\u03c9\u03c1\u03af\u03c3\u03b9\u03bc\u03b7 \u03b5\u03b9\u03ba\u03cc\u03bd\u03b1. \u0397 \u03bb\u03b9\u03c4\u03cc\u03c4\u03b7\u03c4\u03ac \u03c4\u03bf\u03c5 \u03c3\u03c4\u03b7\u03c1\u03af\u03b6\u03b5\u03c4\u03b1\u03b9 \u03c3\u03b5 \u03b5\u03c0\u03b9\u03c3\u03c4\u03b7\u03bc\u03bf\u03bd\u03b9\u03ba\u03ae \u03b1\u03bd\u03b1\u03c6\u03bf\u03c1\u03ac, \u03b1\u03ba\u03c1\u03b9\u03b2\u03ad\u03c2 \u03c3\u03c7\u03ad\u03b4\u03b9\u03bf \u03ba\u03b1\u03b9 \u03b1\u03c5\u03c3\u03c4\u03b7\u03c1\u03ae \u03b5\u03c0\u03b9\u03bb\u03bf\u03b3\u03ae \u03c4\u03c9\u03bd \u03b1\u03bd\u03b1\u03b3\u03ba\u03b1\u03af\u03c9\u03bd \u03c3\u03c4\u03bf\u03b9\u03c7\u03b5\u03af\u03c9\u03bd.<\/p>\n<\/div>\n<\/details>\n<details class=\"td-faq-item\">\n<summary class=\"td-faq-title\">\u03a4\u03b9 \u03b1\u03c0\u03bf\u03ba\u03b1\u03bb\u03cd\u03c0\u03c4\u03b5\u03b9 \u03c4\u03bf \u03ad\u03c1\u03b3\u03bf This is a Forest;<\/summary>\n<div class=\"td-faq-content\">\n<p>\u0394\u03b5\u03af\u03c7\u03bd\u03b5\u03b9 \u03c4\u03b7\u03bd \u03c0\u03c1\u03ce\u03b9\u03bc\u03b7 \u03c3\u03c7\u03ad\u03c3\u03b7 \u03c4\u03bf\u03c5 Hardie \u03bc\u03b5 \u03c4\u03b7\u03bd \u03c0\u03b1\u03c1\u03b1\u03c4\u03ae\u03c1\u03b7\u03c3\u03b7 \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03c0\u03c1\u03bf\u03bf\u03c0\u03c4\u03b9\u03ba\u03ae. \u0394\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03ae\u03b8\u03b7\u03ba\u03b5 \u03cc\u03c4\u03b1\u03bd \u03ae\u03c4\u03b1\u03bd \u03c4\u03b5\u03c3\u03c3\u03b5\u03c1\u03ac\u03bc\u03b9\u03c3\u03b9 \u03b5\u03c4\u03ce\u03bd \u03ba\u03b1\u03b9, \u03c3\u03cd\u03bc\u03c6\u03c9\u03bd\u03b1 \u03bc\u03b5 \u03bf\u03b9\u03ba\u03bf\u03b3\u03b5\u03bd\u03b5\u03b9\u03b1\u03ba\u03cc \u03c3\u03b7\u03bc\u03b5\u03af\u03c9\u03bc\u03b1 \u03c4\u03bf\u03c5 1949, \u03c7\u03c9\u03c1\u03af\u03c2 \u03b2\u03bf\u03ae\u03b8\u03b5\u03b9\u03b1.<\/p>\n<\/div>\n<\/details>\n<details class=\"td-faq-item\">\n<summary class=\"td-faq-title\">\u0393\u03b9\u03b1\u03c4\u03af \u03ae\u03c4\u03b1\u03bd \u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03ad\u03c2 \u03bf\u03b9 \u03c3\u03c5\u03bb\u03bb\u03bf\u03b3\u03ad\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03b1 \u03b2\u03b9\u03b2\u03bb\u03af\u03b1 \u03b1\u03bd\u03b1\u03c6\u03bf\u03c1\u03ac\u03c2 \u03c4\u03bf\u03c5;<\/summary>\n<div class=\"td-faq-content\">\n<p>\u039b\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03bf\u03cd\u03c3\u03b1\u03bd \u03c9\u03c2 \u03c0\u03c1\u03bf\u03c3\u03c9\u03c0\u03b9\u03ba\u03cc \u03b1\u03c1\u03c7\u03b5\u03af\u03bf \u03c3\u03c7\u03b7\u03bc\u03ac\u03c4\u03c9\u03bd, \u03b1\u03bd\u03c4\u03b9\u03ba\u03b5\u03b9\u03bc\u03ad\u03bd\u03c9\u03bd, \u03c5\u03bb\u03b9\u03ba\u03ce\u03bd \u03ba\u03b1\u03b9 \u03bb\u03b5\u03c0\u03c4\u03bf\u03bc\u03b5\u03c1\u03b5\u03b9\u03ce\u03bd. \u0388\u03c4\u03c3\u03b9, \u03b7 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03b9\u03ba\u03ae \u03b1\u03c6\u03b5\u03c4\u03b7\u03c1\u03af\u03b1 \u03b5\u03c1\u03c7\u03cc\u03c4\u03b1\u03bd \u03b1\u03c0\u03cc \u03c3\u03c5\u03c3\u03c4\u03b7\u03bc\u03b1\u03c4\u03b9\u03ba\u03ae \u03c0\u03b1\u03c1\u03b1\u03c4\u03ae\u03c1\u03b7\u03c3\u03b7 \u03ba\u03b1\u03b9 \u03cc\u03c7\u03b9 \u03bc\u03cc\u03bd\u03bf \u03b1\u03c0\u03cc \u03c3\u03cd\u03b3\u03c7\u03c1\u03bf\u03bd\u03b5\u03c2 \u03b1\u03b9\u03c3\u03b8\u03b7\u03c4\u03b9\u03ba\u03ad\u03c2 \u03c4\u03ac\u03c3\u03b5\u03b9\u03c2.<\/p>\n<\/div>\n<\/details>\n<details class=\"td-faq-item\">\n<summary class=\"td-faq-title\">\u03a4\u03b9 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03bc\u03ac\u03b8\u03b5\u03b9 \u03ad\u03bd\u03b1 brand \u03b1\u03c0\u03cc \u03c4\u03b7 \u03b4\u03bf\u03c5\u03bb\u03b5\u03b9\u03ac \u03c4\u03bf\u03c5;<\/summary>\n<div class=\"td-faq-content\">\n<p>\u038c\u03c4\u03b9 \u03b7 \u03b1\u03bd\u03b1\u03b3\u03bd\u03c9\u03c1\u03b9\u03c3\u03b9\u03bc\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c7\u03c4\u03af\u03b6\u03b5\u03c4\u03b1\u03b9 \u03bc\u03b5 \u03ba\u03b1\u03b8\u03b1\u03c1\u03ae \u03b9\u03b4\u03ad\u03b1, \u03c0\u03c1\u03c9\u03c4\u03bf\u03b3\u03b5\u03bd\u03ae \u03ad\u03c1\u03b5\u03c5\u03bd\u03b1, \u03c3\u03c5\u03bd\u03b5\u03c0\u03ae \u03bc\u03ad\u03b8\u03bf\u03b4\u03bf \u03ba\u03b1\u03b9 \u03c3\u03cd\u03bc\u03b2\u03bf\u03bb\u03b1 \u03c0\u03bf\u03c5 \u03ad\u03c7\u03bf\u03c5\u03bd \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ae \u03c3\u03c7\u03ad\u03c3\u03b7 \u03bc\u03b5 \u03c4\u03bf \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd, \u03c4\u03b7\u03bd \u03b9\u03c3\u03c4\u03bf\u03c1\u03af\u03b1 \u03ba\u03b1\u03b9 \u03c4\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc.<\/p>\n<\/div>\n<\/details>\n<details class=\"td-faq-item\">\n<summary class=\"td-faq-title\">\u0395\u03af\u03bd\u03b1\u03b9 \u03b7 \u03c7\u03b5\u03b9\u03c1\u03bf\u03c0\u03bf\u03af\u03b7\u03c4\u03b7 \u03b4\u03b9\u03b1\u03b4\u03b9\u03ba\u03b1\u03c3\u03af\u03b1 \u03b1\u03bd\u03c4\u03af\u03b8\u03b5\u03c4\u03b7 \u03bc\u03b5 \u03c4\u03b1 \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03ac \u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03b1;<\/summary>\n<div class=\"td-faq-content\">\n<p>\u038c\u03c7\u03b9. \u03a4\u03bf \u03bf\u03c5\u03c3\u03b9\u03b1\u03c3\u03c4\u03b9\u03ba\u03cc \u03bc\u03ac\u03b8\u03b7\u03bc\u03b1 \u03b4\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03b7 \u03b1\u03c0\u03cc\u03c1\u03c1\u03b9\u03c8\u03b7 \u03c4\u03b7\u03c2 \u03c4\u03b5\u03c7\u03bd\u03bf\u03bb\u03bf\u03b3\u03af\u03b1\u03c2, \u03b1\u03bb\u03bb\u03ac \u03b7 \u03b4\u03b9\u03b1\u03c4\u03ae\u03c1\u03b7\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03c0\u03b1\u03c1\u03b1\u03c4\u03ae\u03c1\u03b7\u03c3\u03b7\u03c2, \u03c4\u03b7\u03c2 \u03ad\u03c1\u03b5\u03c5\u03bd\u03b1\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03b7\u03c2 \u03ba\u03c1\u03af\u03c3\u03b7\u03c2 \u03c0\u03c1\u03b9\u03bd \u03ba\u03b1\u03b9 \u03ba\u03b1\u03c4\u03ac \u03c4\u03b7 \u03c7\u03c1\u03ae\u03c3\u03b7 \u03bf\u03c0\u03bf\u03b9\u03bf\u03c5\u03b4\u03ae\u03c0\u03bf\u03c4\u03b5 \u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03bf\u03c5.<\/p>\n<\/div>\n<\/details>\n<details class=\"td-faq-item\">\n<summary class=\"td-faq-title\">\u03a0\u03cc\u03c4\u03b5 \u03ba\u03b1\u03b9 \u03c0\u03bf\u03cd \u03c0\u03b1\u03c1\u03bf\u03c5\u03c3\u03b9\u03ac\u03c3\u03c4\u03b7\u03ba\u03b5 \u03b7 \u03ad\u03ba\u03b8\u03b5\u03c3\u03b7;<\/summary>\n<div class=\"td-faq-content\">\n<p>\u0391\u03c0\u03cc 12 \u03ad\u03c9\u03c2 20 \u03a3\u03b5\u03c0\u03c4\u03b5\u03bc\u03b2\u03c1\u03af\u03bf\u03c5 2026 \u03c3\u03c4\u03b7 Wiedemann Lampe Gallery, 41 Hoxton Square \u03c3\u03c4\u03bf \u039b\u03bf\u03bd\u03b4\u03af\u03bd\u03bf, \u03c3\u03c4\u03bf \u03c0\u03bb\u03b1\u03af\u03c3\u03b9\u03bf \u03c4\u03bf\u03c5 London Design Festival.<\/p>\n<\/div>\n<\/details>\n<\/div>\n<\/section>\n<div class=\"td-source-list\">\n<p id=\"piges\" class=\"td-source-list-title\">Izvori<\/p>\n<ul>\n<li><a href=\"https:\/\/www.designweek.co.uk\/george-hardies-five-decade-career-celebrated-in-new-london-design-festival-exhibition\/\" target=\"_blank\" rel=\"noopener noreferrer\">Design Week, \u03c0\u03ad\u03bd\u03c4\u03b5 \u03ad\u03c1\u03b3\u03b1 \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd \u03ad\u03ba\u03b8\u03b5\u03c3\u03b7 George Hardie: Archaeology in Observation<\/a><\/li>\n<li><a href=\"https:\/\/londondesignfestival.com\/activities\/george-hardie-archaeology-in-observation\" target=\"_blank\" rel=\"noopener noreferrer\">London Design Festival, \u03b5\u03c0\u03af\u03c3\u03b7\u03bc\u03b7 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03c0\u03c1\u03bf\u03b3\u03c1\u03ac\u03bc\u03bc\u03b1\u03c4\u03bf\u03c2 \u03c4\u03b7\u03c2 \u03ad\u03ba\u03b8\u03b5\u03c3\u03b7\u03c2<\/a><\/li>\n<li><a href=\"https:\/\/wiedemannlampe.com\/journal\/the-daily-heller-five-decades-of-george-hardies-design\" target=\"_blank\" rel=\"noopener noreferrer\">Wiedemann Lampe, \u03b5\u03c0\u03b9\u03bc\u03b5\u03bb\u03b7\u03c4\u03b9\u03ba\u03cc \u03c5\u03c0\u03cc\u03b2\u03b1\u03b8\u03c1\u03bf \u03c4\u03b7\u03c2 \u03b1\u03bd\u03b1\u03b4\u03c1\u03bf\u03bc\u03b9\u03ba\u03ae\u03c2 \u03ad\u03ba\u03b8\u03b5\u03c3\u03b7\u03c2<\/a><\/li>\n<li><a href=\"https:\/\/blogs.brighton.ac.uk\/artsbrighton\/the-history-of-arts-education-in-brighton\/george-hardie-graphic-designer-and-illustrator\/\" target=\"_blank\" rel=\"noopener noreferrer\">University of Brighton, \u03b1\u03c1\u03c7\u03b5\u03af\u03bf \u03b3\u03b9\u03b1 \u03c4\u03b7 \u03b4\u03b9\u03b1\u03b4\u03c1\u03bf\u03bc\u03ae \u03ba\u03b1\u03b9 \u03c4\u03b7 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03b9\u03ba\u03ae \u03bc\u03ad\u03b8\u03bf\u03b4\u03bf \u03c4\u03bf\u03c5 George Hardie<\/a><\/li>\n<li><a href=\"https:\/\/archive.pinkfloyd.com\/news\/\" target=\"_blank\" rel=\"noopener noreferrer\">Pink Floyd, \u03b5\u03c0\u03af\u03c3\u03b7\u03bc\u03bf \u03b1\u03c1\u03c7\u03b5\u03af\u03bf \u03b3\u03b9\u03b1 \u03c4\u03bf \u03b5\u03be\u03ce\u03c6\u03c5\u03bb\u03bb\u03bf The Dark Side of the Moon<\/a><\/li>\n<\/ul>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>\u0391\u03c0\u03cc \u03c4\u03bf \u03c0\u03c1\u03af\u03c3\u03bc\u03b1 \u03c4\u03bf\u03c5 Dark Side of the Moon \u03ad\u03c9\u03c2 \u03ad\u03bd\u03b1 \u03b3\u03bb\u03c5\u03c0\u03c4\u03cc \u03b1\u03c0\u03cc \u03be\u03b5\u03c7\u03b1\u03c3\u03bc\u03ad\u03bd\u03b1 \u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03b1, \u03c0\u03ad\u03bd\u03c4\u03b5 \u03ad\u03c1\u03b3\u03b1 \u03c4\u03bf\u03c5 George Hardie \u03b4\u03b5\u03af\u03c7\u03bd\u03bf\u03c5\u03bd \u03b3\u03b9\u03b1\u03c4\u03af \u03b7 \u03c0\u03b1\u03c1\u03b1\u03c4\u03ae\u03c1\u03b7\u03c3\u03b7, \u03b7 \u03ad\u03c1\u03b5\u03c5\u03bd\u03b1 \u03ba\u03b1\u03b9 \u03bf \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03b9\u03ba\u03cc\u03c2 \u03c0\u03b5\u03c1\u03b9\u03bf\u03c1\u03b9\u03c3\u03bc\u03cc\u03c2 \u03c0\u03b1\u03c1\u03b1\u03bc\u03ad\u03bd\u03bf\u03c5\u03bd \u03c0\u03bf\u03bb\u03cd\u03c4\u03b9\u03bc\u03b1 \u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03b1 \u03b3\u03b9\u03b1 brands \u03ba\u03b1\u03b9 \u03bf\u03bc\u03ac\u03b4\u03b5\u03c2 marketing.<\/p>","protected":false},"author":1,"featured_media":114298,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_gspb_post_css":"","footnotes":""},"categories":[202],"tags":[21968,3949,21969,21970,21062],"class_list":["post-105414","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-branding","tag-george-hardie","tag-graphic-design","tag-hipgnosis","tag-dimiourgiki-paratirisi","tag-optiki-taftotita"],"_links":{"self":[{"href":"https:\/\/twodots.gr\/hr\/wp-json\/wp\/v2\/posts\/105414","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/twodots.gr\/hr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/twodots.gr\/hr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/twodots.gr\/hr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/twodots.gr\/hr\/wp-json\/wp\/v2\/comments?post=105414"}],"version-history":[{"count":1,"href":"https:\/\/twodots.gr\/hr\/wp-json\/wp\/v2\/posts\/105414\/revisions"}],"predecessor-version":[{"id":114299,"href":"https:\/\/twodots.gr\/hr\/wp-json\/wp\/v2\/posts\/105414\/revisions\/114299"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/twodots.gr\/hr\/wp-json\/wp\/v2\/media\/114298"}],"wp:attachment":[{"href":"https:\/\/twodots.gr\/hr\/wp-json\/wp\/v2\/media?parent=105414"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/twodots.gr\/hr\/wp-json\/wp\/v2\/categories?post=105414"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/twodots.gr\/hr\/wp-json\/wp\/v2\/tags?post=105414"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}