With over 20 years of experience, we transform your digital presence. We specialize in website and E-Shop development, SEO and Digital Marketing, ERP software and smart automation that take your business to the next level.
Address:
154 Egnatia Street, Thessaloniki 546 36
Phone:
+30 231 231 4095
E-mail:
hello@twodots.gr
In TWO DOTS, the Websites is our passion and in this category we share all our technical expertise. The construction of a website is not only about aesthetics, but mainly about functionality, speed and user experience.. Here you will find guides on how to use WordPress, Blocksy theme and Greenshift page builder to create modern and fast sites.
We analyze how professionally designed Websites can be the most powerful sales tool for a business. We cover topics from responsive design and accessibility to speed optimization with FlyingPress. Our goal is to help you create Websites that are not just beautiful, but “work” for you, conveying your business philosophy and identity in the most effective way.
Collaboration is often an underrated factor in successful UX design. Despite the emphasis on UX prototypes and design, without effective collaboration between all stakeholders, the final result usually falls short of its full potential. As digital marketing and e-shop optimization come to the fore, collaboration becomes a key skill for creating a comprehensive user experience, improving corporate culture, and achieving better business results.
Creating an effective landing page is crucial for increasing conversions and sales for your business. In this article, you will learn the basic strategies for achieving high conversion rates, the importance of a well-crafted Call to Action, and the use of images and videos to enhance visual communication.
Optimize your business strategy with the power of benchmarking. Read how systematically comparing your performance with competitors can be the key to your business's growth and success. From data collection to competition analysis, discover best practice strategies that lead to realistic goals and greater competitiveness in the market.
Learn how Keyword Bidding can be the key to the success of your advertising campaigns! Read about the best bidding strategies and see how you can improve your ROI by choosing the right keywords.
Website metrics are not just numbers, but the path to success for your digital presence. With the right analysis and strategy, you can boost traffic, improve SEO, and turn visitors into loyal customers. Take your digital marketing to the next level and maintain your competitive edge in a demanding environment.
In today's world of e-commerce, cookies play a critical role in personalizing experiences, targeting advertising, and analyzing data. However, developments in browser settings and privacy regulations, such as the GDPR, pose new challenges through the increasing blocking of cookies, especially from third-party services.
Share of Voice in SEO is a key indicator that shows how your business «sounds» in relation to the competition in the keywords that interest you. It is a tool with which you can evaluate the effectiveness of your SEO strategy and identify opportunities for improvement. By monitoring Share of Voice, you can ensure that your SEO investments are paying off, boosting organic traffic and brand awareness.
The growing trend of blocking AI bots is a modern challenge for SEO. How can blocking affect your site's visibility in search results, and what steps can you take to protect your content?;
