With over 20 years of experience, we transform your digital presence. We specialize in website and E-Shop development, SEO and Digital Marketing, ERP software and smart automation that take your business to the next level.

Address:
154 Egnatia Street, Thessaloniki 546 36

Phone:
+30 231 231 4095

E-mail:
hello@twodots.gr

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Search experience and SEO optimization

Το Search Experience Optimization αποτελεί τη νέα εξέλιξη στο SEO, με στόχο τη βελτιστοποίηση της συνολικής εμπειρίας του χρήστη κατά την αναζήτηση. Με έμφαση στην κατανόηση της πρόθεσης του χρήστη, τη βελτίωση του site speed, τα Core Web Vitals και το ποιοτικό περιεχόμενο, οι επιχειρήσεις πετυχαίνουν καλύτερη κατάταξη στη Google, ενίσχυση του conversion rate και αύξηση της οργανικής επισκεψιμότητας. Μάθετε πώς μπορείτε να εφαρμόσετε αποτελεσματικές στρατηγικές Search Experience Optimization και να ξεχωρίσετε στο σύγχρονο ψηφιακό ανταγωνισμό.

Guide to creating a dashboard in Google Analytics

Google Analytics is an essential data analysis tool for any business, providing valuable insights into user behaviour, traffic sources and performance metrics for your website. Through the Google Analytics dashboard and custom widgets, you can easily track key website metrics, evaluate content performance, identify SEO insights, and optimize your actions for better eCommerce and conversion tracking results. Learn how to set up your dashboard and leverage website analytics tools for strategic decisions that increase sales and ROI for your business.

How to find and analyse your competitors' keywords

Learn how competitor keyword analysis can boost your e-shop's SEO. Read how to identify the keywords your competitors are using, what tools help with analysis, and how to build an effective strategy for higher Google rankings and increased organic traffic.

Why most pop-ups fail within 30 seconds

Most pop ups in an online store fail within 30 seconds due to poor design, bad timing and lack of targeting. To achieve an increase in conversions and a low abandonment rate, implement best practices such as personalized messaging, appropriate timing and aesthetically pleasing pop ups that offer real value. Avoid common mistakes, constantly test new pop up strategies and rely on user data to consistently improve your online store results.