With over 20 years of experience, we transform your digital presence. We specialize in website and E-Shop development, SEO and Digital Marketing, ERP software and smart automation that take your business to the next level.
Address:
154 Egnatia Street, Thessaloniki 546 36
Phone:
+30 231 231 4095
E-mail:
hello@twodots.gr
Technology is constantly changing, and the world of websites is no exception. Every day, thousands of websites are created and updated in various fields, while their development and design continually evolve.
AI is radically transforming the SEO landscape, impacting how search engines understand and respond to user intent. In this article, we break down the connection between AI and SEO and what it means for your strategy, offering practical tips for competitive high rankings and increased organic traffic.
Freelancers in Greece face significant challenges, such as client ghosting and financial concerns, which affect both their income and their professional stability. This article presents practical solutions, tips and strategies to enhance security, better manage their finances and ensure fair fees. Proper information, contracts, technology and building professional communities are some of the tools that help freelancers in Greece to face challenges and build a sustainable career.
Leverage Digital Marketing strategies to achieve impressive results at low cost. Read how you can implement campaigns that deliver high ROI through powerful content, effective social media strategy and targeted ads. Content marketing and email marketing are still powerful tools for reaching and retaining your audience, while Google Ads can boost your strategy even on a limited budget.
Read how to build your personal brand and stand out as a video influencer on social media. Get practical tips for content creation, audience development, engagement growth and professional networking, following digital marketing strategies and best practices for solid reputation and effective social media visibility.
AI marketing has emerged as an essential ally for modern businesses. Using artificial intelligence and machine learning, it offers the ability to understand and predict consumer needs with unprecedented accuracy. With Zappi's AI agent training methodology, businesses can harness the power of data-driven marketing, turning consumer behaviors into valuable customer insights. This approach not only increases conversion rates but also brand loyalty, giving professionals a competitive edge in the ever-evolving business world.
Read how to increase your business's website authority with our step-by-step guide for professionals. Learn about key site authority factors such as backlinks, quality content, trust signals and technical seo. Get measurable improvement in google ranking and organic traffic of your e-shop by implementing practical SEO strategies, link building and regular analysis of authority metrics.
A career pivot is the strategic change of career direction, leveraging existing skills without starting from scratch. It is a smart choice for those seeking professional development and a new career perspective in an ever-changing work environment. In the article you will find practical advice, a step-by-step guide, examples of successful transitions and tips for both professionals and online store owners, with a focus on skill transfer, networking and continuous learning.
At a time when the market is becoming increasingly competitive, the importance of proper branding is crucial. Read how to stand out by creating an authentic and consistent brand that reflects the values and goals of your business. From brand awareness to marketing strategy, branding can be the tool that will boost your growth and connect you more closely with your audience.
Collaboration is often an underrated factor in successful UX design. Despite the emphasis on UX prototypes and design, without effective collaboration between all stakeholders, the final result usually falls short of its full potential. As digital marketing and e-shop optimization come to the fore, collaboration becomes a key skill for creating a comprehensive user experience, improving corporate culture, and achieving better business results.
Google reviews are one of the most powerful tools for your business, boosting customer trust and improving your online reputation. Read on to learn how you can effectively manage reviews and use them as part of your SEO strategy for increased visibility in searches.
