With over 20 years of experience, we transform your digital presence. We specialize in website and E-Shop development, SEO and Digital Marketing, ERP software and smart automation that take your business to the next level.
Address:
154 Egnatia Street, Thessaloniki 546 36
Phone:
+30 231 231 4095
E-mail:
hello@twodots.gr
Ready for the next step?;
The article analyzes how logo design concepts are transformed into a recognizable brand asset for websites, e-shops, social media presence, and the overall customer experience.
Blippi’s recent brand refresh by Wildish & Co is an excellent example for e-commerce entrepreneurs who want to refresh their image without losing brand recognition. Blippi, with its massive following, needed to strike a balance between refreshing its brand and retaining its recognizable elements. This case study highlights the importance of consistency in brand identity and how that translates into commercial value. A successful brand refresh is not just about aesthetics but also about strategic development, reducing confusion and strengthening customer trust.
Branding lessons from KISS Radio rebrand: how to build identity, trust and conversions in e-commerce.
Design Week's article on Peter & Paul highlights the importance of strategic branding in e-commerce. The company, with 20 years in business, shows how a strong identity can enhance brand awareness and commercial value. For e-commerce brands, branding is not just aesthetics, but a strategic translation of the commercial promise. A consistent brand reduces uncertainty and enhances trust, positively impacting conversion rate and customer loyalty.
Kit Studio's rebrand of St John's College, as presented at Design Week, shows how branding can combine heritage, craft and contemporary functionality without losing authenticity. Although it involves a historic academic institution, the lessons are useful for e-commerce owners seeking trust and brand awareness. Branding is not just decoration but a system of meaning and trust, influencing commercial performance. This article discusses how the St John's College rebrand offers valuable lessons in e-commerce branding and brand consistency.
How a Lithuanian design icon is leading the way for rebranding, trust, consistency and commercial growth for e-commerce brands.
How Imperial's new visual system shows what strategic branding means for trust, consistency and growth in e-commerce.
Branding for e-shops: how Dabur's brand refresh shows steps towards trust, better conversion and a more consistent customer experience.
